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Who''s talking to who?

Publication: Arena Magazine
Publication Date: 01-AUG-04
Format: Online - approximately 593 words
Delivery: Immediate Online Access
Full Article Title: Who''s talking to who?(Bites: brief notes on news and views from around the world)

Article Excerpt
Fifteen years ago, John Potts wrote that 'talkback hosts are the most popular and most highly paid radio announcers in Australia; the extent of their social influence constitutes a factor specific to radio'. As the political establishment again works itself into the frenzy that is the federal election campaign, it will be interesting to observe the manner in which talkback radio is used as a part of both major parties' political manoeuvering.

John Howard in particular has demonstrated a clear preference for the commercial talkback media as a...

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