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Article Excerpt
Thriving organizations constantly explore new ways to share information via Internet sites, intranets, extranets, portals, CRM systems, and elsewhere. Organizations are finding it increasingly necessary to more carefully manage the process of creating, publishing, and reusing information.
How can companies:
* Improve searchability on Web sites, including large intranet sites, content-heavy Internet sites, etc.?
* Enhance opportunities to share content between employees, customers, partners, locations, etc.?
* Control and streamline the creation and presentation of news feeds, event listings, frequently asked questions, job listings, discussion forums, project updates, corporate messaging, and the like?
In the search for solutions, content management has emerged as a fast-growing sector of the IT industry.
Whether organizations have built or bought a solution, most have not yet gained the full value of a content management system (CMS). Many technical experts and IT business strategy decision-makers blindly believe that high cost, radical complexity, and long-winded implementations are prerequisites for content management projects. This is not true. Practical options exist for...
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