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Taisho launches Livita range in Japan.

Publication: Nutraceuticals International
Publication Date: 01-MAY-03
Format: Online - approximately 163 words
Delivery: Immediate Online Access
Full Article Title: Taisho launches Livita range in Japan.(Taisho Pharmaceutical)(Brief Article)

Article Excerpt
Japan's Taisho Pharmaceutical, best known for its Lipovitan brand tonic drinks, has unveiled a new umbrella brand that will cover a range of food products intended to provide health benefits. Livita (standing for Life Vitality Support).

Livita is described as "a total brand covering all Taisho food products whose...

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