Home | Business News | Browse by Publication | H | Health Care Strategic Management

Expert: hospital target market area must be continually re-evaluated. (PVD Screenings).

Publication: Health Care Strategic Management
Publication Date: 01-APR-03 		Format: Online - approximately 419 words
Delivery: Immediate Online Access

Article Excerpt
Many health care administrators are laboring under a false sense of security, believing residents in their primary service area know as much about their brand as they do, according to Barbara Allan, CEO of SRA Research Group Inc., a Jupiter, Fla.-based health care market research firm.

According to Allan, that false sense of security comes indirectly from the Joint Commission on Accreditation...

Read the FULL article now - Try Goliath Business News - FREE!   
You can view this article PLUS...

  • Over 5 million business articles
  • Hundreds of the most trusted magazines, newswires, and journals (see list)
  • Premium business information that is timely and relevant
  • Unlimited Access

Now for a Limited Time, try Goliath Business News - Free for 3 Days!
Tell Me More   Terms and Conditions

Get Goliath Business News for 1 year - Just $99 (Save 65%)
Tell Me More   Terms and Conditions

Already a subscriber? Log in to view full article



Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.