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One woman show. (Profile).

Publication: Global Cosmetic Industry
Publication Date: 01-MAR-03
Format: Online
Delivery: Immediate Online Access
Full Article Title: One woman show. (Profile).(Jeneva Inc.''s founder and creative director, Jeneva Bell, is profiled)

Article Excerpt
Unlike her simple, delicate flowerbelle sprays, founder and creative director of Jeneva, Inc., Jeneva Bell, is astoundingly complex. Breaking through the mold of the generation X stereotype, 26-year-old Bell has trademarked her own line of delicate sprays sold exclusively at Nordstrom in The Grove, West Hollywood, California, and Las Vegas, Nevada, and started her own company literally from the ground up. Fueled by encouragement from the speeches of Daisaku Ikeda, president of the Soka Gakkai International, a Buddhist organization that promotes peace, culture and education, and...

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