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The Player: Cocciolo makes a return to Goodby Silverstein fold; His mission: to improve SBC, Discover work.

Publication: Advertising Age
Publication Date: 29-JUL-02
Format: Online
Delivery: Immediate Online Access
Full Article Title: The Player: Cocciolo makes a return to Goodby Silverstein fold; His mission: to improve SBC, Discover work.(Harry Cocciolo returns to Goodby, Silverstein & Partners to head up efforts for SBC Communications and Discover Card ad accounts)(Brief Article)

Article Excerpt
Back in 1992, as the 100th employee of Omnicom Group's Goodby, Silverstein & Partners, Harry Cocciolo had the opportunity to develop as a talent under two of the industry's superstars. This month, on his return to the renowned San Francisco shop, the creative buck will stop with him, at least on two of the agency's major accounts: SBC Communications and Discover Card.

``There are not that many jobs in the business you can get excited about,'' said Mr....

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