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National Kidney Foundation joins forces with Mobileway to launch SMS Instant Win Campaign; Campaign to increase support for the charity among young tech-savvy mobile users.

Publication: M2 Presswire
Publication Date: 31-MAR-04 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
M2 PRESSWIRE-31 March 2004-MOBILEWAY: National Kidney Foundation joins forces with Mobileway to launch SMS Instant Win Campaign; Campaign to increase support for the charity among young tech-savvy mobile users(C)1994-2004 M2 COMMUNICATIONS LTD

RDATE:03302004

Singapore - Following on from the successful SMS m-greeting campaign in December last year, Mobileway, the leading Global Mobile Solutions provider, and the National Kidney Foundation (NKF) reinforce their co-operation with the launch of an SMS Instant Win Campaign. This will run as part of the annual NKF Charity Show Campaign, which starts from 31 March 2004, and provides an innovative means for donors to make contributions via their mobile phone.

Donors also enjoy the added incentive of winning prizes including cash and the latest mobile handsets during each day of the Campaign.

The SMS Instant Win Campaign will be promoted on posters and other outdoor advertising media as well as through TV advertisements throughout the NKF Charity Show Campaign period. SingTel subscribers can simply...

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