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Selling the Work Ethic: From Puritan Pulpit to Corporate PR.-

Publication: Theological Studies
Publication Date: 01-JUN-02
Format: Online - approximately 819 words
Delivery: Immediate Online Access
Full Article Title: Selling the Work Ethic: From Puritan Pulpit to Corporate PR.-(book review)

Article Excerpt
By Sharon Beder. New York: Zed, 2000. Pp. viii + 292. $69.95.

Although not primarily a work of theology per se, Beder's volume contains rich cultural analysis that is indispensable for anyone attempting to expand the dialogue between the Christian gospel and a modern industrial society that is dominated by an irrational and destructive work ethic and driven by the lure of consumption and achievement. In those places where B. deliberately shies away from offering theological opinions, the Christian ethicist may easily extend B.'s judgments about human values (ecological responsibility, distributive equity) in order to propose arguments for more specifically Christian implications of her analysis.

The volume's three parts each make distinct contributions to B.'s project. Part 1's account of the history...

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