Home | Business News | Browse by Publication | D | Dance Magazine

Without dance, they''d just be ... Roni Mahler brings ballet to the sports world.

Publication: Dance Magazine
Publication Date: 01-JAN-04
Format: Online
Delivery: Immediate Online Access

Article Excerpt
WHEN THE DANCE community erupted in anger last year over an ESPN ad featuring the Dallas Cowboy Cheerleaders and the provocative tagline "Without sports, they'd just dancers" (see Dance Matters, July 2003), Roni Mahler had a unique perspective on the controversy.

As an early proponent of ballet training for athletes, Mahler, now an artistic associate for Ballet San Jose Silicon Valley, had once been just as guilty of underestimating sports players as the ESPN ad writers were of denigrating dancers.

One day, while teaching a beginning ballet class that included a few football players, she asked the students...

View this article FREE - Now for a Limited Time, try Goliath Business News
Free for 3 Days!



More articles from Dance Magazine
Rare footage found.(pioneers of modern dance at Bennington College, 19..., January 01, 2004
On education.(on being a judge for dance competitions)(Column), January 01, 2004
The White House's 2003 Coming Up Taller Awards.(Honor Roll)(to communi..., January 01, 2004
Alvin Ailey American Dance Theater.(Honor Roll)(establishes Bob Fosse-..., January 01, 2004
American Repertory Ballet's Princeton Ballet School.(Honor Roll)(celeb..., January 01, 2004

Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.