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The Insider; GOOD SPORTS INDEED.

Publication: TelevisionWeek
Publication Date: 08-DEC-03
Format: Online - approximately 448 words
Delivery: Immediate Online Access
Full Article Title: The Insider; GOOD SPORTS INDEED.(TV Currents)

Article Excerpt
Byline: Michele Greppi

None of the sports and TV executives and stars in the ballroom of New York's Waldorf-Astoria missed the joke written into the NBC Sports ad in the program for last week's March of Dimes 20th Anniversary Sports Luncheon.

The event's four honorees-ESPN and ABC Sports President George Bodenheimer, Mets pitcher Al Leiter, LPGA star Annika Sorenstam and NBA Commissioner David Stern-were saluted in...

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