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Jay Fiore; Director of marketing, eBay Business.(Special Report: Marketer of the Year)(Brief Article)

Publication: B to B
Publication Date: 08-DEC-03 		Format: Online - approximately 309 words
Delivery: Immediate Online Access

Article Excerpt
Byline: Kate Maddox

Jay Fiore, director of marketing for eBay Business, faced a major challenge in 2003: He had to convince businesses that eBay is a legitimate source for buying and selling business products, not just Barbies and Beanie Babies.

In January, the online auction site...

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...launched eBay Business,...

NOTE: All illustrations and photos have been removed from this article.



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