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Top Nine Habits of Leading Customer Feedback Managers - New Paper from Allegiance, Inc.

Publication: Information Technology Newsweekly
Publication Date: 06-OCT-09 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
Gathering customer feedback is the only way for businesses to understand customer needs and concerns. However, most companies struggle to manage and act upon that feedback, leaving critical customer concerns unanswered. Allegiance, Inc., a leading provider of Voice-of the-Customer (VOC) solutions, announced the availability of the paper "Nine Habits of Leading Customer Feedback Managers" to provide guidance and share best practices on implementing an effective VOC program.

"Best practice companies are not only listening to customer feedback, but they are using that feedback to increase customer retention and loyalty, solve customer challenges and develop new products and services," said Kyle LaMalfa, best practices director and loyalty expert for Allegiance. "They...



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