Home | Business News | Browse by Publication | N | New Media Age

Microsoft forms team to improve top-level agency relationships.

Publication: New Media Age
Publication Date: 24-SEP-09
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Microsoft has formed its first global agency sales team to cross- promote its services in a bid to improve its relationships with media agencies at the top-tier group level.

The company aims to build a team to work with agencies such as Aegis, Publicis and WPP to demonstrate the breadth of...



More articles from New Media Age
ING Direct uses feelgood factor in online campaign to promote savings., September 24, 2009
Google's launch of ad exchange set to shake up market., September 24, 2009

Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.