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Navy Federal Credit Union Capitalizes on Predictive Analytics Software from SPSS Inc., Wins 2009 Technology ROI Award.

Publication: Business Wire
Publication Date: 01-SEP-09 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
Nucleus Research Recognizes SPSS Customer for Third Consecutive Year

CHICAGO & VIENNA, Va. -- Navy Federal Credit Union, the world's largest credit union, today announced it has received a 2009 Technology ROI Award from industry analyst firm Nucleus Research. Predictive Analytics Software (PASW([R])) from SPSS Inc. (Nasdaq: SPSS) has contributed to Navy Federal's ability to improve member satisfaction, corporate expansion and increased member lifetime value.

This is the third consecutive year that Nucleus Research has recognized an SPSS customer for its use of Predictive Analytics Software providing significant return within business processes. Navy Federal has realized an incredible 1,531 percent return on its technological investment over a two-month period, resulting in an average annual benefit...



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