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Toys'R'Us, Inc. and Disney Consumer Products Dress Up Their Support of Children Affected by Aids Foundation.

Publication: PR Newswire
Publication Date: 31-AUG-09
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Toys"R"Us and Disney Provide Joint Donation, Expand Halloween Costume Assortment Dedicated to Highlighting CAAF

WAYNE, N.J., Aug. 31 /PRNewswire/ -- Toys"R"Us, Inc. and Disney Consumer Products (DCP) today announced that Toys"R"Us will carry an expanded assortment of exclusive Disney-themed Halloween costumes for boys, girls and babies to highlight the good works of Children Affected by AIDS Foundation (CAAF). To showcase their continued support of CAAF in its mission to provide assistance to children affected by HIV/AIDS in the United States and around the world, Toys"R"Us, Inc. and DCP made a joint contribution of $50,000 to kick off the 2009 costume program.

Beginning in September, an expanded line of 25 costumes based on popular Disney characters can be found at Toys"R"Us and Babies"R"Us stores and online at Toysrus.com, including beautifully crafted costumes resembling Disney Princess characters, Disney Pixar Toy Story's "Buzz Lightyear" and "Woody", Power Rangers, Winnie-the-Pooh and Tigger, and Disney Fairies' "Tinker Bell." The number of costumes included in this unique program doubles the offering from last year, and each bears a recognizable hangtag featuring the CAAF logo and a united mission statement from both companies.

The hangtags, along with unique...

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