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Bacon beckons: greater selections of bacon at foodservice locations are contributing to a supermarket sales spurt.

Publication: Meat & Deli Retailer
Publication Date: 01-JUL-09
Format: Online
Delivery: Immediate Online Access
Full Article Title: Bacon beckons: greater selections of bacon at foodservice locations are contributing to a supermarket sales spurt.(MEAT CASE STRATEGIES)

Article Excerpt
Consumers are waking up to the multi-uses of bacon.

[ILLUSTRATION OMITTED]

While once positioned as primarily a breakfast food, bacon also is becoming increasingly prominent as an ingredient in lunch and dinner menus.

It is resulting in greater bacon activity at retail outlets.

Sales of refrigerated bacon totaled $2.1 billion for the 52 weeks ending May 17, 2009, up 1.26 percent from the year-earlier period, reports Information Resources Inc. (IRI), a Chicago-based market research firm.

Unit sales reached 658.3 million, up 2.72 percent.

More shoppers are learning about the added uses of bacon at foodservice locations.

Many restaurants, for instance, are adding a wider-range of bacon-related selections, including...

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