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The Kroger Co.: progress through innovative packaging.

Publication: Meat & Deli Retailer
Publication Date: 01-MAR-09
Format: Online
Delivery: Immediate Online Access
Full Article Title: The Kroger Co.: progress through innovative packaging.(INNOVATIVE RETAILERS)(W.R. Grace & Co. Cryovac Div.)

Article Excerpt
The Kroger Co. is leveraging sophisticated packaging to ensure its meat departments are consistent suppliers of high-quality beef.

In its "Sealed for Freshness" program, Kroger is using Darfresh[TM] packaging from the Cryovac[R] division of Duncan, S.C.-based Sealed Air Corp. that is intended to extend the shelf life of proteins to 10 to 20 days, up from the typical three to four days.

The packages are being leveraged to merchandise filets, skirt steaks...

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