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Detailed Exteriors.

Publication: Qualified Remodeler
Publication Date: 01-JUL-09 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Detailed Exteriors.(Feature)

Article Excerpt
Detailed Exteriors

By Jon Minnick

Low-maintenance trim gives exteriors a lift in the market

The downturn in the housing market is causing an upswing in at least one area of remodeling right now -- exterior trim. With more Americans playing it safe by investing in their current homes, low-maintenance exterior trim is gaining ground while homeowners also look to increase the curb appeal of their home in more creative ways.

"What we've seen happening in the trim market is not only is it growing and consumers are starting to think about trim, but they want to make sure it is long-lasting," says Kristen Baer, channel marketing manager for AZEK. "I think consumers are thinking more creatively and want a grander look on their home. With the current economy, homeowners are staying put and doing the things to their home to enhance the look that they might not have bothered with even five years ago."

There's a huge future for exterior trim products and it's growing exceptionally. Consumers are actually thinking about trim when they're thinking about their...

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