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SOUTH KOREA: Lafuma finalises brand sell-off.

Publication: just-style.com
Publication Date: 13-JUL-09
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Byline: just-style.com

French outdoor goods group Lafuma has announced it has assigned rights for its Eider brand in Korea to its licensee K2.

"Following the sale of the Millet brand to Edelweiss (March 2009) and the Lafuma brand to LG Fashion, this agreement finalises Lafuma's strategy of selling its...

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