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Flex officials say Web revamp pays off in increased traffic.

Publication: Plastics News
Publication Date: 29-JUN-09
Format: Online
Delivery: Immediate Online Access
Full Article Title: Flex officials say Web revamp pays off in increased traffic.(News)(Flex Products Inc.)

Article Excerpt
Byline: Roger Renstrom

Flex Products LLC of Carlstadt, N.J., is experiencing robust sales growth in part through online buyers and a four-year collaboration with a unit of Thomas Publishing Co. LLC of New York.

Typically, a Flex customer puts products into Flex extruded or injection molded packaging, but "Flex Products as a commercial brand had been virtually invisible, in part because it lacked an outside sales force.

So, in spring 2005, Flex managers met with a...

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