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Roche Diabetes Care Announces Unique Coaching Program for Diabetes Educators as Part of Long-Term Commitment to Fight the Disease.

Publication: PR Newswire
Publication Date: 30-JUN-09
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Program helps diabetes educators better engage and motivate their patients with the goal of more positive outcomes.

INDIANAPOLIS, June 30 /PRNewswire/ -- Roche, the maker of ACCU-CHEK blood glucose monitoring systems and insulin pumps, announced today the latest component of its Behavior Change through Patent Engagement (sm) program. Creative Coaching is an advanced educational program that fights the growing epidemic of diabetes by improving dialogue between diabetes educators and their patients.

"As the world leader in diabetes diagnostics, we truly appreciate the efforts of educators, and other healthcare professionals, who help their patients lead healthier lifestyles," said Sr. Vice President & General Manager...

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