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Bottoms up: how Texans in Hollywood are overturning the traditional top-down content model.

Article Excerpt
[ILLUSTRATION OMITTED]

Meet Natalie "Nate" Cross (Natalie Raitano), a tomboy by breeding (her father taught her to hunt animals when she would have much rather been playing with dolls) who's now all grown up, with bee-stung lips, a yoga-rific body, a glow-in-the-dark-tattoo-covered back, and a reputation as one of the finest assassins around. In the Internet series Pink, co-created by the Dallas-based team of Blake Calhoun and Mike Maden, an incarcerated Nate strikes a Faustian bargain with the warden (Sheree J. Wilson): If she kills ten people on the warden's mysterious hit list, freedom is hers. But that's merely the beginning of a madly convoluted saga that leaps backward and forward in time to chronicle Nate's tough-love childhood, her hopeful adolescence in foster care, her seemingly carefree college days, and her current plight, as a ruthless killing machine who would prefer to settle down and start a family of her own. The real marvel of Pink, however, is that such a surprisingly deft example...

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