|
Article Excerpt
[ILLUSTRATION OMITTED]
The meat sector remains one of the brighter lights in a dark economy.
Propelled by solid growth in the chicken, pork and beef arenas, overall meat dollar sales increased 3.1 percent for the 52-week period ending 11/23/08, while pound sales rose 1.9 percent, reports Hoffman Estates, Ill.-based FreshLook Marketing Group.
Yet, despite such gains, it is imperative that meat merchandisers remain active marketers to sustain activity. A key focus, analysts say, should be the offering of foods, recipes and cooking tips that make it more attractive for shoppers to dine at home.
Kari Underly, principal with Range Inc., a Chicago-based meat marketing education firm, suggests that retailers distribute literature that emphasizes the cost savings from eating in. Operators,...
|
|
Looking for additional articles?
Search our database of over 3 million articles.
Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication
name or publication date.
About Goliath
Whether you're looking for sales prospects, competitive information, company
analysis or best practices in managing your organization,
Goliath can help you meet your business needs.
Our extensive business information databases empower business
professionals with both the breadth and depth of credible,
authoritative information they need to support their business
goals. Whether it be strategic planning, sales prospecting,
company research or defining management best practices -
Goliath is your leading source for accurate information.
|
|
