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Article Excerpt
NARM, SAN DIEGO, Aug. 24 /PRNewswire/ -- A consortium of record labels, including EMI Music, Sony BMG Music Entertainment, Universal Music Group, Warner Music Group and 5.1 Entertainment Group/Silverline Records, today announced plans to introduce DualDisc, a new music product. DualDisc is a two-sided disc made up of a CD on one side and a DVD on the other. In addition to a full album on the CD side, the DVD side provides the full album in enhanced sound (such as Surround Sound and/or DVD-Audio or LPCM stereo), and also includes a wide range of special features such as music videos, interviews, photo galleries, web links, concert footage and lyrics.
"DualDisc represents a dramatic expansion of the music entertainment experience," commented Andrew Lack, CEO, Sony BMG Music Entertainment. "By combining video, surround sound and web connectivity in a single disc, we are presenting our artists with a broader palette to express their creative vision, while at the same time giving consumers what they told us they want -- greater value driven by unique content that brings them closer to the artist. We're confident that this ground-breaking new initiative will help to re- energize traditional music retail."
"We are...
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