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Thanks to the many individuals who make publication of Marketing Science possible.

Publication: Marketing Science
Publication Date: 01-MAY-07
Format: Online
Delivery: Immediate Online Access
Full Article Title: Thanks to the many individuals who make publication of Marketing Science possible.(Marketing Science )(Editorial)

Article Excerpt
Announcements and Journal Statistics Marketing Science continues as a bimonthly journal. We are planning a greatest-hits issue and implementing the data report later this year.

During the transition from quarterly to bimonthly publication, we were conservative and maintained a larger backlog to ensure timely publication schedules. We currently have approximately 33 manuscripts in copyediting and a total backlog (accepted articles including those still with authors) indicated on our Marketing Science website. We are now returning to a more normal backlog.

As noted earlier, bold innovative research in marketing science continues at a record, if not remarkable, pace. Manuscript submissions to Marketing Science, our eminent journal, remain high. As Panel 1 indicates, during the term of the current editor-in-chief, submissions have grown from a stable 124 per year to a projected 348 per year. Panel 2 shows the pattern of submissions. Panel 3 indicates that selectivity remains high. For example, in 2006, the 28 regular published articles represent 8.6% of new submissions that year. Note that new submission excludes Practice Prize and MSI submissions for special sections.

A coordinated team effort by diligent area editors, meticulous reviewers, and dedicated, responsive authors has not let the increased volume hurt either the efficiency of the review process or its quality. We continue to decrease total turnaround time while maintaining the same number of quality reviews. Hardworking review teams have been able to maintain the outstanding quality of the journal while adhering to remarkably tight deadlines. Certainly, every author sincerely appreciates constructive reviews delivered in a timely manner.

Panels 4 and 5 reveal that authors should usually expect a turnaround time of approximately 80 days and seldom experience delays beyond 120 days. All of the raw data are available on our website (http:// www.marketingscience.org).

Panel 6 shows the entire duration of the review process, from the first day the manuscript arrived to the day it appeared in print and was mailed to our readers. For the last 10 issues, the entire review process averaged (3.1 + ... + 2.4)/10 = 2.5 years. This number includes time with the authors for revisions.

Panel 7 illustrates volume at Marketing Science. For example, in 2006, we received 1,317 reviews, 484 area editor reports, and we made 483 editorial decisions.

We greatly benefited from the admirable and fastidious efforts of more than 1,000 different individuals who provided manuscript reviews during the term of the current editor-in-chief (more than 760 during the last two years). Marketing Science publishes an exhaustive list each year. We very much appreciate the efforts of all of the individuals who have provided (ad hoc and regular) reviews and area editor (guest and regular) reports.

Panel 8 shows the most productive (i.e., number of reviews completed on time) and the fastest reviewers (i.e., fastest turnaround time) during the term of the current editor-in-chief. Panel 9 shows the most productive and fastest reviewers during the last two years.

Note that Panels 8 and 9 provide the primary data for determining new board member decisions.

Panel 10 shows the most productive and fastest of our very dedicated regular and guest area editors. Panel 11 shows the most productive and fastest area editors during the last two years.

Finally, let us not forget to thank the authors. Marketing Science requires and receives outstanding submissions from many leading researchers and prestigious organizations.

Panel 12, based on some very preliminary citation data, provides some of the most-cited articles by year over the last three years according to the ISI Web of Science[R] as of 4/18/2007. Note that citation counts do...

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