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Chris Theodore: keeping performance alive: the CEO of ASC and Saleen sees this time of higher gas prices and tighter emissions regulations as the perfect opportunity for domestic automakers to grab the imagination of the next generation by increasing their reliance on niche manufacturers.

Publication: Automotive Design & Production
Publication Date: 01-SEP-08 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
One of the last times that I saw Chris Theodore--the newly named CEO of American Specialty Cars (Southgate, MI; www.ascglobal.com) and Saleen, Inc. (Troy, MI; www.saleen.com)-was in 2003, before he retired from Ford. The setting was a media introduction of the 2003 Ford Five Hundred and Freestyle (now Taurus and Taurus X). Showing a fellow journalist the capacious rear compartment of Ford's new premium sedan, Theodore exhibited remarkable restraint when said journalist blurted out: "Wow! This'll make a great taxi cab!" But Theodore's mind was on his next project--and, as it turned out, his last at Ford--the Ford GT, a car that never could be mistaken for a taxi cab. Though insiders say Theodore's 2004 departure...

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