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...Marketing Conference here the Global Market Development Center, Colorado Springs.
"A large challenge for both retailers and suppliers is the backlash," said Tom Watson, vice president, general merchandise, Hy-Vee, West Des Moines, Iowa, during a retailer panel that followed a presentation by Maryellen Molyneaux, president, Natural Marketing Institute, Harleysville, Pa.
"With the carbon footprinting that is coming forward, do we as a retailer want to wave our flag and, six months later, have a report come back that says we...
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