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Article Excerpt
The Chile-based retailer Falabella completed a successful apparel RFID pilot project last year, and is cautiously forging its RFID strategy for the future.
A 118-year-old retail giant with annual sales of $4.3 billion and 70,000 employees, the Falabella group operates department stores, home improvement stores, supermarkets, a travel agency, insurance agency and bank, including its own credit card business. The privately held firm's operations are spread throughout Chile, Colombia, Argentina and Peru.
Falabella staged the RFID pilot at one of its department stores in Santiago, where it attached RFID tags to select men's clothing from the Lacoste brand and a popular local fashion brand. The tagged apparel included men's tailored garments as well as suits, pants, shirts, T-shirts, sweaters and belts--all goods that Falabella perceived to be of high value to the store's customers.
The retailer did not involve apparel vendors in the pilot.
A well-planned pilot
Falabella waded into RFID cautiously. The firm kept tabs on Generation I RFID reliability...
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