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Upper upscale properties differentiate tier with premium amenities.

Publication: Business Travel News
Publication Date: 19-MAR-07
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Blurring lines between the upscale and upper upscale tiers--and even, in some cases, the luxury tier--have prompted hoteliers to enhance amenities and service in order to ensure their product remains distinct to corporate travelers.

Although upper upscale and upscale still are considered separate tiers for market-analysis purposes, they are becoming harder to distinguish from the traveler perspective, said John Fox, senior vice president for PKF Consulting in New York. Business Travel News this year merged the two tiers in the 2007 annual U.S. Hotel Chain Survey (BTN, March 5). It's because of a larger shakeup, Fox said, as even mid-price and economy properties enhance offerings and make rate gains.

"All of these...

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