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Pfizer's Shillam unifies meetings programs worldwide, deploys tech.

Publication: Business Travel News
Publication Date: 17-JUL-06 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
Pharmaceutical giant Pfizer Inc. has slashed an average of 19 percent of its corporate meeting sourcing expenditures through a massive project to unify the company's meetings management programs across global operations. The initiative includes the creation of a global meetings council, with four regional councils, and the rollout of a standard technology system in 2005 to monitor the company's thousands of events worldwide.

The program is rooted in the United Kingdom, where Sue Shillam, director of European meetings and travel for Pfizer, first restructured a meetings council to unify the European, Middle Eastern and African meeting programs. The success of the EMEA project has led to a multinational initiative with councils in Latin America, Asia/Pacific and North America. Pfizer director of global travel Phil Dunphy serves as head of the...

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