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Article Excerpt
Despite rising hotel rates and some air travel costs, a new survey indicates that some companies are holding more meetings and sending more employees to conferences. Although some buyers said a spike in meetings activity was due to pent-up demand for employee training, the overall increase in expenditures indicated a healthy year for the meetings industry, according to analysts.
According to an exclusive Meetings Monitor survey of 189 corporate buyers, more than one-third of respondents said their companies have increased meeting spending in the past six months. Among respondents who reported a higher spend, 58 percent attributed the increase to higher hotel rates and airfares, an issue that has taken greater importance as the lodging industry in particular has begun to shift to a seller's market (Meetings Today, March 21).
However, 42 percent of those...
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