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Pharma co. irons out profile seams.

Publication: Business Travel News
Publication Date: 17-JAN-05
Format: Online - approximately 854 words
Delivery: Immediate Online Access

Article Excerpt
Company: Merck & Co.

Headquarters: Whitehouse Station, N.J.

2004 U.S. Booked Air Volume: $60 million

In an effort to boost online booking use, pharmaceutical giant Merck & Co. partnered with Illinois-based tech firm Trondent to develop a customized profile management system.

"We felt that trying to get our travelers to use a booking tool where they needed to go out to a booking-tool site, with a new authentication and a separate profile, was going to get in the way of adoption," said director of travel services Lisa Meehan. "Our goal was to piece together a process that would seamlessly allow travelers to log in on their normal Merck network using their password and pass seamlessly into the online booking tool."

While coordinating single sign-on between the corporate...

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