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Marriott rolls out new points-for-planners policy.

Publication: Business Travel News
Publication Date: 28-APR-03
Format: Online - approximately 923 words
Delivery: Immediate Online Access

Article Excerpt
Marriott International earlier this month launched a new awards program, offering meeting planners points that can be redeemed for individual reward travel or corporate meeting services. The points-for-planners system, always popular as well as controversial, is far more extensive than any such program Marriott ever has implemented.

Under the terms of the program, dubbed Marriott PlannerPoints, planners who register with Marriott's promotional Web site and book an event at a participating Marriott Hotels & Resorts full-service property receive one point per room night booked and can earn up to 2,500 per meeting. Three weeks after a meeting contract is signed, the points can be redeemed for chain gift certificates for services at future meetings or converted into the chain's reward points.

There appears to be no set mathematical formulae for determining conversions. A PlannerPoint generally is worth...

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