...systems, portals are not always convenient to use when the salesperson is in front of the client. Mobile users need to be able to quickly access few key pieces of information.

On the flip side, the sales force is out there collecting valuable information about clients that needs to make its way back to headquarters. For example, the sales force for Liggett (liggettgroup.com), a manufacturer of consumer goods, uses software from AvantGo (avantgo.com) to log information such as competitors' coupons, shelf placement and order history as they visit retail clients.

With the increased need for the sales...

NOTE: All illustrations and photos have been removed from this article.



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