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Publication Details

Creating Web Pages
Price: $99.00
Business Focus: Web Page Design
Instructor: Craig Power
Course Code: web
Delivery Method: Instructor-led Online Course
Frequently Asked Questions
     
Course Overview:
Create and post your very own Web site on the Internet in this extensive, hands-on, six week workshop. First, you'll learn about the capabilities of the World Wide Web and the fundamentals of web design. Then, with your instructor's patient guidance, you'll plan the content, structure and layout of your Web site, create pages full of neatly formatted text, build links between the pages and to the outside world, and add color, backgrounds, graphics, tables, hot buttons, and animation. You'll also learn critical and timely information on securing the best possible location in search engine listings, and powerful no-cost or low-cost web marketing strategies.

Instructor Biography:
Craig Power is a UCLA graduate who created custom accounting software for government agencies and developed an online course delivery and marketing platform used by more than 1000 colleges and universities around the world. He served as the science department chair at a Los Angeles high school, wrote and co-directed an interactive cellular biology video for the Los Angeles Unified School District, taught technology courses for a San Diego college, started a nationwide training network, and has worked in adult continuing education for more than fifteen years. He currently serves as an Executive Vice President for a large and well-known academic publisher that specializes in the areas of technology, law, science, health, and finance.

Course Syllabus:
Lesson 1 Syllabus In this lesson, you'll learn where the web came from and how it works. This lesson is important because you won't be able to fully exploit this new medium until you develop a complete understanding of its history and capabilities.
Lesson 2 Syllabus This lesson will help you get organized. You'll learn the guiding principles of web design and how to choose the best navigational structure for your site. In this lesson, you'll learn the basics of HTML: the language of the web. You'll also get the opportunity to build and view your very first web page!
Lesson 2 Objective Understand the history of the World Wide Web in order to better prepare yourself to exploit its strengths and overcome its weaknesses.
Lesson 3 Syllabus On this day, you'll learn how to jazz up your pages by adjusting the alignment and indentation of your text. You'll also learn how to work with different typefaces, type sizes and colors.
Lesson 3 Objective Be able to plan for the development of a Web site and build your first Web page with nothing more than a text editor and a Web browser.
Lesson 4 Syllabus This lesson will teach you how to add a little visual excitement to your pages by mixing a few graphics with your text. You'll also learn how to download images right off the web without running afoul of copyright laws, and how to work with a powerful, yet inexpensive commercial clip art package. You'll also learn about the two image formats supported by the web: GIF and JPEG. You'll learn where they came from, how they work, and when it's best to choose GIF over JPEG and vice/versa. And finally, you'll learn how to tile an image on the background of your web page.
Lesson 4 Objective Gain experience in aligning and formatting text on a Web page.
Lesson 5 Syllabus Today, you'll get a mini-preview of our 'Creating Web Graphics' course. You'll learn some fundamentals for creating and modifying your own graphics. You'll also learn how to incorporate transparent images and animation into your web site.
Lesson 5 Objective Learn how to incorporate graphics into a Web page.
Lesson 6 Syllabus This is perhaps the most important of all our lessons. In most cases, the popularity of your web site will be directly related to its position in the search engine listings. Your goal as a web designer should be to engineer your site so that its pages get the best position possible on any search results page. Today, we're going to learn several strategies designed specifically to give you the best possible search engine results.
Lesson 6 Objective Gain an understanding of various techniques for optimizing images for the Web. Learn to use width and height parameters with an image. Be able to incorporate an image into the background of a Web page.
Lesson 7 Syllabus This lesson will teach you how to help people navigate through all the pages of your site. You'll learn how to build hypertext links and hot buttons that people can click on to glide effortlessly from one page of your site to the next. You'll also learn how to build links to your e-mailbox, pages on other sites, or to a specific paragraph on one of your own pages.
Lesson 7 Objective Grasp important differences between directories and search engines. Discover several important strategies that could help improve your positioning with most major search engines.
Lesson 8 Syllabus This lesson will teach you all the HTML you'll need to know in order to arrange your words, links and images into orderly arrangements of columns and rows.
Lesson 8 Objective Develop an ability to build fully functional Web site by incorporating a variety of links between Web pages.
Lesson 9 Syllabus Today, you'll learn about some of the more exciting things that you can do with tables. You'll learn how to merge columns and rows, change background colors, and more. You'll also learn how tables can be used to create that fashionable 'newsletter' look you see on so many web sites nowadays.
Lesson 9 Objective Find out how to ise tables to better organize text, images, and links on a Web page.
Lesson 10 Syllabus This lesson will teach you how to automate the web-building process with an authoring system. Specific, name-brand recommendations will be made. You will also receive my comprehensive HTML reference, a powerful guide to the language you have learned in this course. You're sure to refer to it again and again!
Lesson 10 Objective Learn how to create professional-looking tables complete with borders, color, and backgrounds. Learn how to control table, cell, row, and column sizes.
Lesson 11 Syllabus By now, you should have a fully functional web site complete with two or more pages of text, links, graphics, animation, tables, a background, and whatever else you came up with. By now, I'm sure you'll be anxious to put your labor of love on public display! This week, you'll get that opportunity. But first, you'll need to select a hosting service. When selecting a web host, I always ask nine very important questions. You'll learn what those questions are in this lesson.
Lesson 11 Objective Understand how an HTML authoring system differs from a text editor. Become comfortable with the two major HTML authoring systems. Obtain a complete listing of all HTML tags introduced in this course for future reference.
Lesson 12 Syllabus Our last lesson will teach you how to transport your web pages, images and other files across the Internet from your computer to the host computer. Once your site is on the web, you'll need to let people know that it exists. In this lesson, you'll learn eight great web marketing techniques which require no investment other than your own time.
Lesson 12 Objective Discover several important factors to consider before selecting a domain name and/or host for your Web site.

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