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Precision Marketing

Publication covering advertising, marketing and public relations.

Total result: 102 articles

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IN BRIEF: MoonRiver sold to Arvata group.(acquisitions of MoonRiver Gr...
February 23, 2007

IN BRIEF: TNT Post in deal with retail group.(partnerships of TNT Post...
February 23, 2007

SEARCH MARKETING: Bending with the markets.
February 23, 2007

IN BRIEF: Mitsubishi rolls out SUV revamp.(Brief article)
February 23, 2007

IN BRIEF: MasterCard in new debit card.(MasterCard International Inc.)...
February 23, 2007

Domino's gains from broadband and digital.(earnings of Domino's Pizza ...
February 23, 2007

Nationwide pushes home loans.
February 23, 2007

VERTICAL MARKETS: Fighting the fat of the land.
February 23, 2007

MOVING PEOPLE: Flourish makes three appointments.(appointments of Chri...
February 23, 2007

MOVING PEOPLE: LBM hands top role to Lingard.( Michael Lingard )(Brief...
February 23, 2007

MOVING PEOPLE: EDR creates client services director role.(appointment ...
February 23, 2007

IN BRIEF: India acts to ease data theft fears.(Brief article)
February 23, 2007

LETTER: Marketers need wider knowledge.(Letter to the editor)
February 23, 2007

LIST/INSERT FILE: Upmarket kids' retailer offers file.(Mamas and Papas...
February 23, 2007

LIST/INSERT FILE: Scientist title to put list on market.(Brief article...
February 23, 2007

LIST/INSERT FILE: South-east high flyers unveiled.(Brief article)
February 23, 2007

Nice Work: Frank Hannigan.(Yougetitback.com)(Brief article)
February 23, 2007

IN BRIEF: TNT launches CSR strategy.(TNT Post Group N.V.)(corporate an...
February 23, 2007

John Lewis revamps online site as Web sales escalate.(John Lewis Partn...
February 23, 2007

Over-50s insurer hires WPN to shake up direct strategy.(Watson Phillip...
February 23, 2007

Parrot exploits mobile crackdown.(Brief article)
February 23, 2007

Ikea to expand loyalty scheme.(IKEA International A/S)(Brief article)
February 23, 2007

Charities blast opt in 'lunacy'.(criticism of environment minister Dav...
February 23, 2007

IN BRIEF: Esure takes data control in-house.(esure Insurance Ltd.)(Bri...
February 23, 2007

TalkTalk pools direct business at WDMP.(WDMP Communication, TalkTalk B...
February 23, 2007

LEADER: Is there still life in this status quo?
February 23, 2007

PROFILE: From match-maker to counsellor.(Julie Constable)(Biography)
February 23, 2007

Creative Critique: 23.02.07.(advertisement campaigns for film, sports ...
February 23, 2007

VERTICAL MARKETS: Thanks for the giving.(criticism of expensive campai...
February 23, 2007

BUREAU SOLUTIONS: Bound for the boardroom?(directing marketing by adve...
February 23, 2007

LIST/INSERT FILE: Property show offers database.(Brief article)
February 23, 2007

As always in life, you get what you pay for.
February 23, 2007

VW gets family involved for MPV.(Volkswagen Touran)(Brief article)
February 23, 2007

English Heritage blitz for Battle of Hastings.(Meteorite)(Brief articl...
February 23, 2007

IN BRIEF: Capital One hit by #175k FSA fine.(Financial Services Author...
February 23, 2007

Lexus promotes use of 'thinking spaces'.(Brief article)
February 23, 2007

Centaur strikes deal with IDMF for PM Awards.(International Direct Mar...
February 23, 2007

NS attacks 'no cold calling zones'.(Brief article)
February 23, 2007

Do Not Mail proposal resurfaces in the US.(Brief article)
February 23, 2007

ANALYSIS: Why a #75 outlay could have saved Nationwide #1m.(Nationwide...
February 23, 2007

VIEWPOINT: How to avoid cycle of churn and return.
February 23, 2007

The Facts: Preference services.(Brief article)
February 23, 2007

Creative components 'key to response lift'.(Brief article)
February 23, 2007

Wegener sale ends links with direct industry.(Wegener Fieldmarketing)(...
February 23, 2007

ANALYSIS: Why industry can't sweep Miliband 'under the carpet'.(David ...
February 23, 2007

When 'can do' can do with a little planning.
February 23, 2007

ANALYSIS: Marketers given more power to target ethnic groups.
February 23, 2007

OPINION: Shoppers fed up with trading personal data.(Brief article)(Co...
February 23, 2007

BT in assault for paperless billing.
February 09, 2007

IN BRIEF: Dogs Trust runs Valentine's blitz.(Brief article)
February 09, 2007

IN BRIEF: Indy signs deal with AdLink.(Brief article)
February 09, 2007

Cancer Research in 'together' push.
February 09, 2007

ANALYSIS: Can DRTV really build brands better than image ads?
February 09, 2007

VERTICAL MARKETS - AUTOMOTIVE: All smoke and mirrors?
February 09, 2007

MOVING PEOPLE: Miller Bainbridge appoints MB Analytics boss.(appointme...
February 09, 2007

MOVING PEOPLE: WebTrends recruits marketing director.(appointment of T...
February 09, 2007

MOVING PEOPLE: Momentum hires Leo Burnett creative chief.(appointment ...
February 09, 2007

LIST/INSERT FILE: Cat lovers data put up for grabs.(Brief article)
February 09, 2007

LIST/INSERT FILE: XFM tunes into listener database.(Brief article)
February 09, 2007

LIST/INSERT FILE: Show visitors on the market.(introduction of Upper S...
February 09, 2007

LIST/INSERT FILE: 12,000-Strong B2B file on offer.(business to busines...
February 09, 2007

LIST/INSERT FILE: Hosiery firm reveals buyers.(service introduction of...
February 09, 2007

LETTER: Ofcom fines show it does have teeth.(Letter to the editor)
February 09, 2007

LETTER: You get what you pay for buying lists.(Letter to the editor)
February 09, 2007

LETTER: Skimp on email analysis and you risk missing out.(Letter to th...
February 09, 2007

Agency staff soar but white males still dominate.(Survey)
February 09, 2007

ANALYSIS: The Facts - DRTV.(direct response television)(Brief article)
February 09, 2007

Dutch spam king fined over 9bn email blitz.(Brief article)
February 09, 2007

Canadian marketers plan direct spend rise.(Survey)(Brief article)
February 09, 2007

Royal Navy guns for youth to boost ranks.(Brief article)
February 09, 2007

IN BRIEF: Four jailed for data protection scam.(Brief article)
February 09, 2007

IN BRIEF: BBC TV Licensing hires UK Mail.(contracts of British Broadca...
February 09, 2007

BHF in Valentine link to boost patient care.(British Heart Foundation)...
February 09, 2007

IN BRIEF: ICO slammed for being 'too soft'.(Information Commissioner's...
February 09, 2007

IN BRIEF: LA Fitness in retention boost.(LA Fitness International cont...
February 09, 2007

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