Precision Marketing

Publication covering advertising, marketing and public relations.

Boehringer in push for health brand Antistax.
April 29, 2005

Renault targets Auto Trader site visitors.
April 29, 2005

Lloyds TSB partners Amex in major blitz for joint card.
April 29, 2005

Times eyes executives with Career giveaway.
April 29, 2005

PROFILE - MARTIN RUNNACLES: Changing gear for agency life.
April 29, 2005

Le Creuset rolls out repositioning offensive.
April 29, 2005

Squeeze Digital lands Research Machines deal.
April 29, 2005

Family File to 'fill gap' in profiling.(Brief Article)
April 29, 2005

Purely Creative shares contacts.(Brief Article)
April 29, 2005

Mature buyers data released.(Brief Article)
April 29, 2005

Conduit forms corporate list.(database)(Brief Article)
April 29, 2005

Mason Zimbler lures Saatchi & Saatchi strategist.(Mason Zimbler appoin...
April 29, 2005

McCann-Erickson Manchester hires Price.(Dave Price)(Brief Article)
April 29, 2005

EHS Brann division chooses account director.(Anna Murphy )(Brief Artic...
April 29, 2005

Maher Bird makes three appointments.(Sarah Pilkington, David Read and ...
April 29, 2005

12Snap UK names Emma Cotton chief.(appointments)(Brief Article)
April 29, 2005

Preference Service picks account manager.(Preference Service appointed...
April 29, 2005

HHM forced to ditch new name after objection.(Brief Article)
April 29, 2005

M&G in restructure as Goddard resigns.(M&G Investments )(John Goddard ...
April 29, 2005

Management Institute hands brief to Red Cell.(Brief Article)
April 29, 2005

Cats Protection taps cold names in kitten appeal.(Brief Article)
April 29, 2005

More Th>n opts for single agency.(WWAV Rapp Collins)(Brief Article)
April 29, 2005

Middlesex Uni in SMS drive to entice students.(Short messaging service...
April 29, 2005

Lib Dems track UK voters' main concerns online.(Liberal Democrats )(Br...
April 29, 2005

World Vision radio deal eyes child sponsors.(Brief Article)
April 29, 2005

Presky Maves lures Martin Runnacles out of retirement.(Brief Article)
April 29, 2005

Ryvita door-drop push to attract health-conscious.(Brief Article)
April 29, 2005

Duo unveils Jenny's Store agency launch.(Brief Article)
April 29, 2005

Industry sends mixed signals on permission.(Brief Article)
April 29, 2005

English Heritage seeks direct agency.(Brief Article)
April 29, 2005

DoH rolls out anti-smoking push to youth.(Department of Health)(Brief ...
April 29, 2005

IAB rebrands to promote Internet growth.(Interactive Advertising Burea...
April 29, 2005

Correction: List Operators Survey.(Correction Notice)
April 29, 2005

Warner Music 'makes some noise' in viral drive for debut pop single.(B...
April 29, 2005

Ex-WWAV planning chief Portlock launches data-analysis firm.(Bill Port...
April 29, 2005

DoubleClick strikes $1bn buyout to drive expansion.(with Hellman & Fr...
April 29, 2005

Russian credit bureau services boost lending sector.(Experian and Inte...
April 29, 2005

NZ address files issue in new era.(New Zealand)
April 29, 2005

Letter: Search marketing does not exploit the public.(Letter to the Ed...
April 29, 2005

Letter: Dumbing down is entertaining.(Letter to the Editor)
April 29, 2005

Letter: We need to test creative formats.(Letter to the Editor)
April 29, 2005

Letter: Time to tackle parties' policies.(Letter to the Editor)
April 29, 2005

Creative critique.
April 29, 2005

Guest inserts better received.(third-party inserts )
April 29, 2005

Experian launches Mosaic China.(Brief Article)
April 29, 2005

RORY SUTHERLAND: Creative genius doesn't need to shout out loud.
April 29, 2005

LEADER: Client expertise in short supply.
April 29, 2005

SPECIAL REPORT - FULFILMENT: Receiving end.
April 29, 2005

SPECIAL REPORT - DATABASE MANAGEMENT: Registered interest.(Online data...
April 29, 2005

Competition fans unveiled.
April 29, 2005

Direct mail complaints drop 11%.(Brief Article)
April 29, 2005

Transatlantic deal to settle Web disputes.(Brief Article)
April 29, 2005

Franz Ferdinand to analyse Web video diary data.(Franz Ferdinand)(DS)(...
April 29, 2005

Data measurement must facilitate not suppress risk-taking culture.
April 29, 2005

Wyvern MBO to bolster direct marketing focus.
April 22, 2005

DHL builds B2B network with centre in North.(business-to-business )(Br...
April 22, 2005

Jacob's Creek in mail push for Reserve launch.(Brief Article)
April 22, 2005

Yahoo! Europe makes marketing appointments.
April 22, 2005

Skoda rolls out major drive for Octavia Estate.
April 22, 2005

ING bolsters real estate strategy.(ING Real Estate Investment Manageme...
April 22, 2005

Time Inc appoints Flytxt to deliver SMS campaigns.(Brief Article)
April 22, 2005

ADMA reflects changing times.(Australian Direct Marketing Association)...
April 22, 2005

PROFILE - MARC MICHAELS: Michaels pulls budget strings.
April 22, 2005

Letter: PIP a winner when it comes to data hygiene.(Letter to the Edit...
April 22, 2005

Bosch markets two databases.(Brief Article)
April 22, 2005

Baby care firm lets mothers file.(The Little Green Earthlets Company)(...
April 22, 2005

Pedlars updates AB individuals.(Brief Article)
April 22, 2005

Conduit offers business list.(Brief Article)
April 22, 2005

Plawecka joins Moore Response Marketing.(appointment)(Brief Article)
April 22, 2005

Gascoigne and Burke boost Proximity creative team.(appointments of Pro...
April 22, 2005

Uni-Marketing hires Frater to head accounts.(appointments)(Brief Artic...
April 22, 2005

Flourish appoints Wells and Baillie.(appointments of Rich Wells and Ni...
April 22, 2005

New roles for Whitefield and Holmes at Space.(appointments)(Brief Arti...
April 22, 2005

Double appointment at EHS Brann data arm.(Brief Article)
April 22, 2005

DMA Agencies Council hands chair to Arnold.(David Poole retires)(Brief...
April 22, 2005

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