Precision Marketing

Publication covering advertising, marketing and public relations.

Mailcom splits into three new trading arms.(Brief Article)
January 28, 2005

Hiscox assault targets affluent homeowners.(Hiscox PLC)(Brief Article)
January 28, 2005

Donovan joins Yorks Tourist Board.(Tourism promotion)(Judith Donovan )
January 28, 2005

Police support Muslim Safety Force campaign.(Association of Chief Poli...
January 28, 2005

NFL rouses UK fans with Super Bowl field blitz.(Brief Article)
January 28, 2005

Scottish Enterprise to create direct roster.(Brief Article)
January 28, 2005

Hicklin Slade restructure to reflect new positioning.(marketing indust...
January 28, 2005

Triangle reveals new management order.(Advertising)(Brief Article)
January 28, 2005

RAC expands marketing strategy.(insurance marketing)(Brief Article)
January 28, 2005

Great Little Trading hires Response One.(Brief Article)
January 28, 2005

Correction: Purity.(Correction Notice)
January 28, 2005

Letter: Magazine subscriptions offer best selling method.(Letter to th...
January 28, 2005

Letter: Recycle for the Tsunami effort.(Letter to the Editor)
January 28, 2005

B2B sloppiness is delivering SME targets straight into B2C's hands.(Bu...
January 28, 2005

Letter: Search strategy is way forward.(Letter to the Editor)
January 28, 2005

Letter: B2B potential's there for taking.(Letter to the Editor)
January 28, 2005

Creative Critique.
January 28, 2005

Country file to profile aspirational.
January 28, 2005

Wyvern details healthy dieters.
January 28, 2005

New mothers record released.
January 28, 2005

Global charity shares donors.
January 28, 2005

Telegraph to reveal readers.
January 28, 2005

Meteorite strengthens B2B team.(business to business market)(Brief Art...
January 28, 2005

Porton takes on Mirago managing role.(Jonathan Porton)(Brief Article)
January 28, 2005

JDA hires Coates as data analyst.(David Coates)(Brief Article)
January 28, 2005

Wake to lead Grass Roots communications.(Nick Wake )
January 28, 2005

Crawford appoints Weinthrop marketing head.(Martin Weinthrop)(Brief Ar...
January 28, 2005

Hamilton to manage Lloyd James lists and media.(Viki Hamilton )(Brief ...
January 28, 2005

Mercedes picks Claydon Heeley to launch centre.(Brief Article)
January 28, 2005

Sainsbury's Bank promotes Leith to roster with insurance brief.(Sainsb...
January 28, 2005

SPECIAL REPORT - CUSTOMER CONTACT CENTRES: Behind the scenes.
January 28, 2005

Five hatches 'victim' plot for CSI assault.(CSI: Crime Scene Investiga...
January 28, 2005

Rocket Science designs student analysis toolkit.(Further Education Mar...
January 28, 2005

Tax Watchdog pitches offer to self-employed.(Prego)(Brief Article)
January 28, 2005

Citroen in email offensive for C4.(Automobile industry)(Brief Article)
January 28, 2005

TES in postcard drive to launch revision guide.(Times Educational Supp...
January 28, 2005

Experts urge Microsoft to take tougher line on spam.(Brief Article)
January 28, 2005

Taiwan looks at tighter email laws.(National Communications Commission...
January 28, 2005

Central and eastern Europe ripe for mobile activity.(Mobile marketing ...
January 28, 2005

RORY SUTHERLAND: 'Creative clones' will never break the direct mould.(...
January 28, 2005

CFW demise forces Sharp to kick-start agency hunt.(Cramm Francis Woolf...
January 28, 2005

Campaign to Protect Rural England lobbies against housing plans.(Crazy...
January 28, 2005

Carbon Trust hands roster role to TMW.(Tullo Marshall Warren)(Brief Ar...
January 28, 2005

Brewers Fayre lures visitors with vouchers.(Brief Article)
January 28, 2005

Postcomm ruling triggers Royal Mail pricing rethink.(Brief Article)
January 28, 2005

Murphy exits Red Cell Response.(Brief Article)
January 28, 2005

Carling alerts passers-by to live music links.(Carling)(OneZeroOne)(Br...
January 28, 2005

We're Moving puts data at heart of customer offering.(Brief Article)
January 28, 2005

Why not push for education?
January 28, 2005

Who feels pain when agencies go under?
January 28, 2005

LEADER: Agency failures spread the pain.(Editorial)
January 28, 2005

SPECIAL REPORT - DATA INTEGRITY: Close fit.
January 28, 2005

Data hygiene is not that shoddy.
January 28, 2005

TNT Mail in major client gains as post blitz begins.(Brief Article)
January 21, 2005

Penny Plain takes on Millennium for overhaul.(Brief Article)
January 21, 2005

Will Asian tragedy spell disaster for UK activity?(Disasters Emergency...
January 21, 2005

SPECIAL REPORT - LIST DEVELOPMENTS: Across the universe.
January 21, 2005

SPECIAL REPORT - LIST DEVELOPMENTS: Who calls the shots?(business to b...
January 21, 2005

WDMP takes on Blackmore and Ellis.(Phil Blackmore, Lou Ellis)(Brief Ar...
January 21, 2005

TDA recruits new team members.(Brief Article)
January 21, 2005

Barnardo's hires Target to devise legacy strategy.(Target Direct)(Brie...
January 21, 2005

Stephens reveals VCCP start-up.(Ben Stephens)(Brief Article)
January 21, 2005

Council chiefs hit by opt-out 'shambles'.(Edinburgh City Council's ele...
January 21, 2005

Racecourse to raise the tape on email push.(Newcastle Racecourse, Mobi...
January 21, 2005

Yorkshire group targets businesses in South.(Brief Article)
January 21, 2005

Emailers warned: 'stick to basics'.(Brief Article)
January 21, 2005

Spend on the rise as recovery speeds up.(marketing budgets )(Brief Art...
January 21, 2005

Ex-Lowe chief lands Proximity Worldwide job.(Paul Bennett appointed)(B...
January 21, 2005

Witherell signs for Tank's Data Action Group.(Lee Witherell)(Brief Art...
January 21, 2005

Nissan pushes Pathfinder with two-way drive.(Brief Article)
January 21, 2005

Coupons have 'wider appeal than just old'.(Brief Article)
January 21, 2005

PM introduces insert updates.(Precision Marketing )(Brief Article)
January 21, 2005

HBOS hands strategic account to OgilvyOne.(Brief Article)
January 21, 2005

IDM rolls out campaign ahead of conference.(Institute of Direct Market...
January 21, 2005

IDM extends 2005 awards categories.(Institute of Direct Marketing Busi...
January 21, 2005

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