Home | Business News | Browse by Publication | P | Precision Marketing | March, 2004

Precision Marketing

Publication covering advertising, marketing and public relations.

Total result: 228 articles

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Nation blinkered to soaring fraud.(news)(Brief Article)
March 26, 2004

Humby alerts sector to rising intolerance.(news)(Brief Article)
March 26, 2004

ChildLine hires Parkes to lead direct activity.(news)(Brief Article)
March 26, 2004

Dogs Trust hires Dataforce for major overhaul.(news)(Brief Article)
March 26, 2004

War Museum in AirSpace exhibition assault.(news)(Brief Article)
March 26, 2004

GM Daewoo UK leads drive to first pan-Euro database.(news)(Brief Artic...
March 26, 2004

NTL appoints Presky Maves for South drive.(Brief Article)
March 26, 2004

Proximity joins Live agency to boost offering.(news)(Brief Article)
March 26, 2004

JVC data blitz backs football sponsorship.(news)(Brief Article)
March 26, 2004

Wales Tourist Board scouts for direct agency.(news)(Brief Article)
March 26, 2004

UIP promotes horror spoof with zombie ringtone 'first'.(news)(United i...
March 26, 2004

Blackouts will put UK operations in the dark.(letters)(Letter to the E...
March 26, 2004

Do it yourself: what service?(letters)(Letter to the Editor)
March 26, 2004

Contractor title unveils readers.(list file)(Brief Article)
March 26, 2004

T Professional releases names.(list file)(Brief Article)
March 26, 2004

Rodale Press heightens response with Transactis.(Brief Article)
March 26, 2004

DMA claims bid to protect call centres 'futile'.(Brief Article)
March 26, 2004

Plan International launches account review.(Brief Article)
March 26, 2004

William Hill to roll out SMS updates service.(news)(Brief Article)
March 26, 2004

White & Mackay launches Jura loyalty offensive.(news; hires Liquid Com...
March 26, 2004

Learndirect Scotland hands WWAV account.(news; WWAV Rapp Collins Scotl...
March 26, 2004

AOL in rugby-themed acquisition drive.(news)(Brief Article)
March 26, 2004

TrueLogic rebrands under Concep name.(news)(Brief Article)
March 26, 2004

Direct mail spend sees static growth.(news)(Brief Article)
March 26, 2004

Catalogue firm to sell buyers.(list file)(Brief Article)
March 26, 2004

Craft File puts list on market.(list file)(Brief Article)
March 26, 2004

Brokers applaud winning innovation.(Brief Article)
March 26, 2004

Alder Hey plans funds drive for new kids unit.(news; Alder Hey Childre...
March 26, 2004

Sony pushes Net PlayStation football game.(news)(Brief Article)
March 26, 2004

MPs attack size-based pricing.(Brief Article)
March 26, 2004

IC warns of Freedom of Info Act timebomb.(Information Commissioner)(Br...
March 26, 2004

Call for body to stamp out search engine fraudsters.(news)(Brief Artic...
March 26, 2004

Tesco bolsters field marketing after research.(news; Tesco PLC )(Brief...
March 26, 2004

TPS launch delayed until summer.(news)(Brief Article)
March 26, 2004

C2c trains enlists Cheeky Girls in 2 for 1 campaign.(news)(Brief Artic...
March 26, 2004

Australian chiefs support imposing Do Not Call list.(international)(Br...
March 26, 2004

FCBi Germany appoints first boss.(international)(Brief Article)
March 26, 2004

Liquorice gains Aussie presence in Sydney launch.(international)(Brief...
March 26, 2004

Integrated data more informed.(letters)(Letter to the Editor)
March 26, 2004

Ogilvy promotes Harvey to BT account director.(moving people)(Brief Ar...
March 26, 2004

Krainik takes on top role at DoubleClick.(moving people)(Brief Article...
March 26, 2004

Phillips joins Positive Thinking as creative chief.(moving people)(Bri...
March 26, 2004

Transactis launches groundbreaking database.(Brief Article)
March 26, 2004

EC Directive's wiped out viral.(letters)(Letter to the Editor)
March 26, 2004

Wheel: Group appoints Ludgate to media post.(moving people)(Brief Arti...
March 26, 2004

Davidson heads strategy at Carlson Digital.(moving people)(Brief Artic...
March 26, 2004

Fenix hires Tarbit to handle client services.(moving people)(Brief Art...
March 26, 2004

Forthcoming events.(diary)
March 26, 2004

Morris unfolds single view of mail responsiveness.(Brief Article)
March 26, 2004

Presents company offers file.(Personal Presents sells mailing list)(Br...
March 26, 2004

Customer magazines must keep up pace to defend key position: the custo...
March 26, 2004

Local tourism figures shining.(international)
March 26, 2004

Receptive DRTV, callers should be kept in the loop.(Brief Article)
March 26, 2004

The naked truth about e-models.(leader)
March 26, 2004

Thomas makes case for industry informers: speaking at last week's Data...
March 26, 2004

Young's tune hits right note: Daewoo chief Matthew Young is best known...
March 26, 2004

Creative critique.(comments on creative packages from marketing agenci...
March 26, 2004

Field good factor: Precision Marketing's first Field Marketing Survey ...
March 26, 2004

The long goodbye.(Soundoff: hunter's tale)(executive movements)(Brief ...
March 26, 2004

Passing the buck: as individuals ascend from mere prospects to prized ...
March 26, 2004

Shy list owners: show your hand.(sharing clients' list files can benef...
March 26, 2004

Meaty Texans add spice to a hot date.(lifestyle in Houston, Texas)
March 26, 2004

New targeting currency set to revolutionize DM.(Brief Article)
March 26, 2004

Abacus Direct UK lures two to London team.(moving people; Martin Lally...
March 19, 2004

MRM bolsters staff after management buyout.(moving people)(Brief Artic...
March 19, 2004

Forthcoming events.(Brief Article)
March 19, 2004

Can finance firms regain our trust? With finance houses bringing the s...
March 19, 2004

Too many brands ill at ease on the viral bandwagon.
March 19, 2004

Mazda's Internet sales alive, well and thriving.(letters)(Letter to th...
March 19, 2004

Exhibition no bar to success.(letters)(Letter to the Editor)
March 19, 2004

We must bridge gap between IT and marketing to lift bottom line: effec...
March 19, 2004

DTI is wrong to be backing TPS.(letters)(Letter to the Editor)
March 19, 2004

Pack response defies criticism.(letters)(Letter to the Editor)
March 19, 2004

Time to rein in debt providers.(leader)
March 19, 2004

Scratching the surface: customer magazines are often criticised for be...
March 19, 2004

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