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Marketing Week
Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.
Total result: 230 articles |
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IN BRIEF: Cycle hire scheme in London.(Transport for London)(Brief art...
November 27, 2008
IN BRIEF: Phil Riley to acquire Global Radio Midland stations.(Brief a...
November 27, 2008
IN BRIEF: BSkyB to launch targeted linear advertising service.(Brief a...
November 27, 2008
IN BRIEF: Job cuts in newspaper industry.(Trinity Mirror Newspapers)(T...
November 27, 2008
JC Decaux agrees deals to create newsagent network.(Brief article)
November 27, 2008
Analysis: Will Red Bull deal pump up The Independent's sales?(Independ...
November 27, 2008
Do I detect a blitz mentality in our liking for social networks?(Viewp...
November 27, 2008
LETTER: 50-year-olds identify with 30-somethings.(Letter to the editor...
November 27, 2008
VIEWPOINT: Survival depends on embracing change.(Viewpoint essay)
November 27, 2008
BT VISION: Blazing a trail?(contract with ITV PLC)
November 27, 2008
BT VISION: IPTV.(internet protocol television)
November 27, 2008
Our brains prefer brands that do what they say on the tin.
November 27, 2008
CIM MARKETING TRENDS SURVEY 2008: Marketers' confidence crumbles.(Char...
November 27, 2008
BUSINESS TO CONSUMER: HMV and Lynchpin.(Brief article)
November 27, 2008
Mobile firm doubles spend to broaden its customer base.
November 27, 2008
AA calls for deregulation of medicines to allow ads.(Advertising Assoc...
November 27, 2008
IN BRIEF: Woolworths' future hanging in the balance.(Woolworths Group ...
November 27, 2008
IN BRIEF: Debenhams to launch childrenswear range.(Brief article)
November 27, 2008
IN BRIEF: Barclays shareholders vote to raise #7bn.(Brief article)
November 27, 2008
Moneyextra raids rival for director of advertising.(appointment of Ala...
November 27, 2008
ASA upholds complaints about Apple iPhone 3G's web claims.(Advertising...
November 27, 2008
EasyHotel to ditch orange in favour of 'soft' shades.(Brief article)
November 27, 2008
King of Shaves to launch razor aimed at women.(Brief article)
November 27, 2008
IN BRIEF: Crystal Elements campaign.(Swarovski Crystal America Ltd's c...
November 27, 2008
IN BRIEF: MediaCom Worldwide appointment.(Mick Mernagh)(Brief article)
November 27, 2008
IN BRIEF: The Perfume Shop first TV campaign.(Perfume Shop Ltd's contr...
November 27, 2008
IN BRIEF: Boots Advantage Card business.(Boots Company PLC's contract ...
November 27, 2008
Cruise operator reviews #10m integrated account.(Hurtigruten)(Brief ar...
November 27, 2008
Ricoh agency appointments boost advertising and sponsorship work.
November 27, 2008
IPM beats its rivals to keep Intel's #8m ad account.
November 27, 2008
New campaign: Wallace and Gromit star in BBC One idents.(British Broad...
November 27, 2008
IN BRIEF: TV ad spend expected to drop.(Brief article)
November 27, 2008
IN BRIEF: Lonely Plant magazine to hit newsstands.(BBC Worldwide Ltd. ...
November 27, 2008
BUSINESS TO CONSUMER: The search for visibility.
November 27, 2008
BUSINESS TO CONSUMER: How to ensure your site contains the best conten...
November 27, 2008
Shoplifters of the world unite, and mourn the passing of Woolworths.
November 27, 2008
Motorola slims operation ahead of brand relaunch.(Motorola Europe)
November 27, 2008
Pattison tipped to become Lowe Worldwide chief exec.(David Pattison)(B...
November 27, 2008
Adidas bucks trend with anniversary celebration.(adidas-Salomon AG)(Br...
November 27, 2008
Yell consumer boss in sudden departure.(Yell Group PLC's Clodagh Ward ...
November 27, 2008
New campaign: Schweppes sends up Darling.(Cadbury Schweppes PLC)(Brief...
November 27, 2008
Sainsbury's ends ITV drama sponsorship.(Sainsbury's Supermarkets Ltd.)...
November 27, 2008
Premier Foods to relaunch Quorn to widen its appeal.(Brief article)
November 27, 2008
IN BRIEF: Cobra Beer up for sale.(Brief article)
November 27, 2008
IN BRIEF: Unilever not planning to reduce European marketing spend.(Br...
November 27, 2008
Analysis: Gaming weathers retail downturn to trump music and video.
November 27, 2008
Analysis: Painful times for the Next generation.(Next PLC)
November 27, 2008
IN BRIEF: Integrated campaign for Tango.(Bartle Bogle Hegarty Ltd's co...
November 27, 2008
LBi wins DoH pandemic flu digital strategy brief.(contract with Depart...
November 27, 2008
VW appoints Gen to #20m outdoor task.(Volkswagen AG's contract with Ge...
November 27, 2008
Virgin Media marketing chief McCormack quits.(Virgin Media Group Ltd's...
November 27, 2008
Google tool puts pressure on search marketers.(Brief article)
November 27, 2008
LETTER: Clients can make the transition to agencies.(Letter to the edi...
November 27, 2008
LETTER: It takes a specialist to create good content.(Letter to the ed...
November 27, 2008
ADVERTISING ASSOCIATION: Life after Buscombe.(Peta Buscombe)
November 27, 2008
eBAY: Leaving the flea market behind.(eBay UK Ltd.)
November 27, 2008
MOBILE MARKETING: With mobiles it's personal.
November 27, 2008
New campaign: Coke gives Santa a makeover.
November 20, 2008
eBay pushes focus on 'brand new' item section.
November 20, 2008
Sun to restructure global marketing arm.
November 20, 2008
IN BRIEF: GM sells stake in Suzuki.(Brief article)
November 20, 2008
IN BRIEF: Carphone Warehouse to review corporate structure.(Brief arti...
November 20, 2008
IN BRIEF: PepsiCo appointment.(appointment of Jeff Dubiel)(Brief artic...
November 20, 2008
IN BRIEF: BAA reports loss.(Financial report)(Brief article)
November 20, 2008
IN BRIEF: Ford to sell stake in Mazda.(Brief article)
November 20, 2008
Carbon Trust names new group head of marketing.(Simeen Kardi)(Brief ar...
November 20, 2008
IN BRIEF: Eurostar below-the-line account.(Brief article)
November 20, 2008
IN BRIEF: Posterscope appointment.(Mike Cooper)(Brief article)
November 20, 2008
IN BRIEF: Press Complaints Commission appointment.(Peta Buscombe)(Chri...
November 20, 2008
IN BRIEF: ITV secures deal.(Brief article)
November 20, 2008
IN BRIEF: Independent News & Media undertaking major restructure.(Brie...
November 20, 2008
IN BRIEF: Chief exec stepping down from Yahoo!(Brief article)
November 20, 2008
Creative Showcase: AKQA takes IAB/Microsoft award.
November 20, 2008
The7stars wins media account for Cooking Vinyl.(Cooking Vinyl Records)...
November 20, 2008
INTERACTIVE VIEWPOINTS: A little more conversation.
November 20, 2008
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