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Marketing Week
Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.
Total result: 284 articles |
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O2 launches BA-style Priority Club scheme.(Brief article)
October 30, 2008
Cancer trust to benefit from Andrex promotion.
October 30, 2008
Cadbury to rein in Trident gum range.(Brief article)
October 30, 2008
P&G plans premium range skincare launch for Olay.
October 30, 2008
IN BRIEF: Ford of Europe investing in Wales.(Brief article)
October 30, 2008
Eurostar shelves ad plans after Channel Tunnel fire.
October 30, 2008
IN BRIEF: Legal action against Channel 4 being considered.(4Digital Gr...
October 30, 2008
Ambi Pur signs tie-up with Absolute Radio.(Brief article)
October 30, 2008
LETTER: Price promotions can be harmful to brands.(Letter to the edito...
October 30, 2008
SKODA: Fabia relaunch stalls revival.
October 30, 2008
Tesco Christmas campaign reflects economic downturn.(spice girls)(Brie...
October 30, 2008
IN BRIEF: Innocent Drinks looks for an investor.(Brief article)
October 30, 2008
IN BRIEF: BA head of marketing communications resigns.(British Airways...
October 30, 2008
Analysis: Coca-Cola battens down the hatches.(Coca-Cola Enterprises Eu...
October 30, 2008
Bahamas starts ad offensive to ward off a recessional lag.(Brief artic...
October 30, 2008
Cheeky Wipes offers a green alternative to disposables.(Helen Rankin)(...
October 30, 2008
Coke moots Malvern drive exploiting Schweppes link.(Coca-Cola Great Br...
October 30, 2008
Oakley seeks integrated agency for ad account.(Brief article)
October 30, 2008
IN BRIEF: Aegis results.(Brief article)
October 30, 2008
IN BRIEF: Camelot TV campaign.(Camelot Group PLC's advertising contrac...
October 30, 2008
Last.fm seeks sponsors for live music venture.(Brief article)
October 30, 2008
Structural faults in the ad revenue model will cause an online crash.(...
October 30, 2008
POLITICAL FUNDRAISING: The key to the kingdom.(Andrews Aldridge)
October 30, 2008
GLOBAL CAMAIGNS: Brands behaving badly.
October 30, 2008
CLIMATE CHANGE: It's green, but is it the right fit?
October 30, 2008
RETAIL: Customer titles extend reach.
October 30, 2008
Analysis: Do shopping malls face a shocking mauling?
October 30, 2008
Doner Cardwell Hawkins and Squeeze Digital merge.(Brief article)
October 30, 2008
Billington Cartmell expected to triumph in Game integrated pitch.(Game...
October 30, 2008
New campaign: MRM online campaign promotes Sky+ HD.(MRM Partners World...
October 30, 2008
IN BRIEF: Insurance Australia Group reviewing ad account.(contract wit...
October 30, 2008
IN BRIEF: BA campaign.(British Airways PLC's advertising contract with...
October 30, 2008
IN BRIEF: Publicis Groupe results.(Brief article)
October 30, 2008
Second Life appoints new Euro chief to boost business.(Clare Rees)(Bri...
October 30, 2008
New campaign: Sky rolls out British Cycling sponsorship.(British Sky B...
October 30, 2008
IN BRIEF: Google reaches agreement.(Brief article)
October 30, 2008
IN BRIEF: Bayer media business.(Bayer UK Ltd. signed a deal with MindS...
October 30, 2008
IN BRIEF: Asics pan-European media account.(OMD Netherlands)(Brief art...
October 30, 2008
IN BRIEF: Global Radio appointment.(Mike Gordon)(Brief article)
October 30, 2008
LETTER: Ecommerce should preserve continuity.(Letter to the editor)
October 30, 2008
The complex business of managing marketing silos.
October 30, 2008
RETAIL: Best practice for ezines and online customer magazines.(Brief ...
October 30, 2008
RETAIL: How to grow from local to global.(Brief article)
October 30, 2008
RETAIL - CASE STUDY: Marks & Spencer.(Brief article)
October 30, 2008
Booze buyers' walk of shame will become route to popular rebellion.
October 30, 2008
Senior Cadbury marketer gains as clear-out starts.(Cadbury Schweppes P...
October 30, 2008
Asda launches national skills barter programme.(ASDA Group Ltd.)(Brief...
October 30, 2008
Senior marketers in Royal Mail reshuffle.(Brief article)
October 30, 2008
Watchdog bans drink brand's 'irresponsible' television ads.(Southern C...
October 30, 2008
IN BRIEF: London 2012 launches competition for ad agencies.(Brief arti...
October 30, 2008
IN BRIEF: BP facing public backlash.(British Petroleum Company PLC's p...
October 30, 2008
Analysis: GMG Radio left vulnerable as Myers stands down.(John Myers)
October 30, 2008
CNN axes Nuts TV Freeview channel.(CNN International)(Brief article)
October 30, 2008
TRADE PROMOTIONS: Taking back the power.
October 23, 2008
Government to call a halt to plans to sell off the Tote.
October 23, 2008
IN BRIEF: Microsoft to cut earnings forecasts.(Brief article)
October 23, 2008
Coca-Cola reviews multi-million pound Euro Coke Zero ad account.
October 23, 2008
The Sun drops Euro RSCG from #9m advertising pitch.(Euro RSCG Worldwid...
October 23, 2008
Propaganda triumphs in Boost Drinks pitch.(Brief article)
October 23, 2008
DM body to launch 'scam alert' drive for consumers.(direct marketing)(...
October 23, 2008
Lowe on alert over #100m Nokia task.
October 23, 2008
IN BRIEF: Maxus appointment.(WPP Group PLC appointed Kelly Clark)(Brie...
October 23, 2008
IN BRIEF: Miles Calcraft Briginshaw Duffy reappointed.(Brief article)
October 23, 2008
IN BRIEF: Palm to create roster of agencies.(Brief article)
October 23, 2008
IN BRIEF: Yahoo! to axe more jobs.(Brief article)
October 23, 2008
AdMob gains #9m funding boost to aid expansion.(Brief article)
October 23, 2008
Top marketer to sit on Telegraph board.(Telegraph Media Group)(Brief a...
October 23, 2008
IN BRIEF: Westfield shopping centre contract.(Ocean Outdoor)(Brief art...
October 23, 2008
IN BRIEF: Channel 4 losses.(Brief article)
October 23, 2008
IN BRIEF: Global Radio to reduce staff.(Brief article)
October 23, 2008
IN BRIEF: Mail Newspapers appointment.(appointment of Guy Zitter)(prom...
October 23, 2008
IN BRIEF: ITV to face series of fines.(Brief article)
October 23, 2008
Times Media secures print and online sponsorship.(Brief article)
October 23, 2008
Digital TV switchover body increases budget to #30m.(Digital UK)(Brief...
October 23, 2008
The shocking consequences as the banking crisis hits advertising.
October 23, 2008
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