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Marketing Week
Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.
Total result: 243 articles |
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MYSPACE: A lot more to play for. February 28, 2008
Talk to Frank launches pocket-sized magazine. February 28, 2008
Viacom signs up Government for 'Force for Good' ad scheme. February 28, 2008
Aegis agencies continue their boycott of ads on Five. February 28, 2008
Initiative beats off two to secure Gossard task. February 28, 2008
Sony Ericsson takes on sponsorship chief. February 28, 2008
New campaign: TfL pushes smart driving.(London, England. Transport for... February 28, 2008
Founder Walmsley denies that i-Level is up for sale.(Brief article) February 28, 2008
ABTA vents frustration at Ryanair's website pricing.(Association of Br... February 28, 2008
Charities criticise npower's ability to effect green tariff.(Brief art... February 28, 2008
Samsung loses top marketer to Nokia.(resignation of Susan Land )(Brief... February 28, 2008
Agencies gear up for NHS 'ads to patients'.(United Kingdom. National H... February 28, 2008
Axa appoints Publicis for review of brand strategy.(Brief article) February 28, 2008
Batchelors Soupfulls TV ad condones 'dangerous behaviour'.(Batchelors ... February 28, 2008
S&N targets women with launch of low-calorie cider.(Scottish & Newcast... February 28, 2008
Analysis: Deckchairs on the Titanic for Bernard Matthews? February 28, 2008
Analysis: Chime's 2012 Olympic win leaves competitors bemused.(Chime C... February 28, 2008
London 2012 committee prepares for global pitch.(Chime Communications)... February 28, 2008
WFCA secures #5m BMI relaunch task.(BMI Healthcare)(Brief article) February 28, 2008
Albion lands #1m OpenX community advertising account.(Albion Communica... February 28, 2008
Poundland seeks first ad agency after sales boost.(Brief article) February 28, 2008
Analysis: Is there more to Cheil than Samsung?(Cheil Communications ap... February 28, 2008
Creative Showcase Award: Nike 'Supersonic' takes the lead.(AKQA)(Brief... February 28, 2008
Analysis: Can iTunes work its magic with TV programmes?(Apple Computer... February 28, 2008
LETTER: Dodgy data is likely to prove itself worthless.(Letter to the ... February 28, 2008
BRTISH GAS: Rising to the service challenge. February 28, 2008
BEHAVIOURIAL TARGETING: ISPs eye bigger slice of ad pie.(internet serv... February 28, 2008
LoveFilm's usable site sets the right example.(Brief article) February 28, 2008
Sport newspapers start agency trawl ahead of major revamp.(Sport Media... February 28, 2008
Ministry of Sound seeks event sponsors.(Ministry of Sound Holdings Ltd... February 28, 2008
With trust dashed against the rock, banking ads just whip up a storm. February 28, 2008
LETTER: Retailers' Xmas sob stories are baloney.(Letter to the editor) February 28, 2008
LETTER: Budget airlines' hype can damage brands.(Letter to the editor) February 28, 2008
INTERACTIVE - SEARCH MARKETING: Add a little local colour. February 28, 2008
INTERACTIVE - ONLINE ADVERTISING: Is advertising dead in the ME world? February 28, 2008
INTERACTIVE - ONLINE ADVERTISING: A switch of focus. February 28, 2008
INTERACTIVE - ECOMMERCE: Stand out from the rest with security.(Brief ... February 28, 2008
INTERACTIVE - WEB 2.0: Bottom line, not buzz words. February 28, 2008
INTERACTIVE - WEB 2.0: In the right social circles. February 28, 2008
INTERACTIVE - EMAIL MARKETING: E-mail adds extra string to your bow.(B... February 28, 2008
INTERACTIVE - EMAIL MARKETING: Get up close and personal.(Survey) February 28, 2008
INTERACTIVE - ONLINE CREATIVITY: What's the big idea? February 28, 2008
INTERACTIVE - AD NETWORKS: An eye-opener. February 28, 2008
INTERACTIVE - WEB ANALYTICS: A tour de force. February 28, 2008
INTERACTIVE - BEHAVIOURAL TARGETING: Good behaviour or bad? February 28, 2008
INTERACTIVE: Online is a crucial part of every marketer's armour.(Brie... February 28, 2008
INTERACTIVE: Maturing online disciplines offer myriad meeting points. February 28, 2008
INTERACTIVE - SEARCH MARKETING: Search and Web design go together. February 28, 2008
INTERACTIVE - AFFILIATE MARKETING: Essential to successful marketing.(... February 28, 2008
INTERACTIVE - AFFILIATE MARKETING: Results drive development. February 28, 2008
INTERACTIVE - ECOMMERCE: Net lifts high street blues. February 28, 2008
INTERACTIVE - USABILITY: Can do culture. February 28, 2008
Doctors who spout absolute testes when it comes to economic theory. February 28, 2008
INTEGRATION: Waking up to the integration age. February 28, 2008
CORPORATE RESPONSIBILITY: Guilty by association? February 28, 2008
Eurostar and P&O in ticket tie-up with VisitBritain.(Brief article) February 28, 2008
William Hill plans first foray into TV with bingo ad.(Brief article) February 28, 2008
Children's Society blasts 'exploitative' advertising.(Brief article) February 28, 2008
TUI to axe Eclipse and Sunstart after review.(Brief article) February 28, 2008
ASA slams Nutella ad's misleading health claims.(Advertising Standards... February 28, 2008
Royal Navy deal gives Airfix exclusive access to designs.(Brief articl... February 28, 2008
Golley Slater wins pitch for Welsh Assembly ad work.(Wales. National A... February 28, 2008
LETTER: Golley Slater is still part of WRAP roster.(Letter to the edit... February 28, 2008
VIEWPOINT: iPlayer boosts BBC - but only for now.(British Broadcasting... February 28, 2008
CORPORATE RESPONSIBILITY: The state of corporate social responsibility... February 28, 2008
Universal Pictures pulls torture film promotional game from Seesmic si... February 28, 2008
New campaign: Creme Egg rolls out Brits ad. February 21, 2008
Analysis Is imminent 80% capital gains tax spurring sale of agencies? February 21, 2008
Start-up agency gains Carphone Warehouse direct marketing brief.(Carph... February 21, 2008
Red Letter Days takes fresh look at its media strategy.(Brief article) February 21, 2008
Outdoor Advertising Association launches environmental strategy.(Brief... February 21, 2008
Viacom launches Black Entertainment TV.(television)(Brief article) February 21, 2008
Radio station owners back national Sing Up initiative.(GCap Media PLC,... February 21, 2008
E.on pays #1m to sponsor homes TV shows on Five.(Norwich Union PLC)(Br... February 21, 2008
BMW: Bavarian battle royal. February 21, 2008
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