Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

Marketing head John Luck leaves Time Out magazine.(Brief article)
November 29, 2007

Analysis: Times Media splits opinions as it moves away from promotions...
November 29, 2007

ADVERTISING: Tackling the single biggest issue facing marketing today.
November 29, 2007

MEDIA: Why the web is emerging as a champion, not an enemy, of TV.
November 29, 2007

LETTER: Gun crime strategy is still ideas on the table.(Letter to the ...
November 29, 2007

AFFILIATE MARKETING: Are affiliates friends or foe?
November 29, 2007

Mars to unwrap 'two stick' Fling bar aimed at women.(Brief article)
November 29, 2007

Analysts sink teeth into Apple over iPhone bungle.(Brief article)
November 29, 2007

New campaign: Selfridges unveils Christmas ads.(Brief article)
November 29, 2007

Camelot sales slump sparks concerns over 2012 funding.(Brief article)
November 29, 2007

Former Coke UK chief to take on Japan and China.(Brief article)
November 29, 2007

Rise in crime triggers agency search.(Brief article)
November 29, 2007

IN BRIEF: Schweppes Christmas campaign.(Brief article)
November 29, 2007

IN BRIEF: Thelondonpaper general manager promoted.(appointments)(Brief...
November 29, 2007

IN BRIEF: Body Shop appointment.(appointments)(Brief article)
November 29, 2007

IN BRIEF: Aston Martin considering moving production.(Brief article)
November 29, 2007

Glasses Direct appoints first marketing director.(Brief article)
November 29, 2007

Analysis: Pugh's promotion makes him a contender for the Camelot thron...
November 29, 2007

Aveda to push green issues in campaign.(Brief article)
November 29, 2007

Pritt unveils range of coloured glue sticks.(Brief article)
November 29, 2007

Jobs axe to fall on GB Airline marketers.
November 29, 2007

Analysis: Glasses Direct focuses on fashion.
November 29, 2007

Media owners to join Online Marketing Show.(Conference news)(Brief art...
November 29, 2007

Isobel wins #5m business for WeightWatchers foods.(Brief article)
November 29, 2007

TBWA/London nets pan-European ad account for Emaar's hotel brand.(Brie...
November 29, 2007

Thetrainline awards Propaganda ad work.(Brief article)
November 29, 2007

Cadbury World adds Big to roster as marketing agency.(Brief article)
November 29, 2007

IN BRIEF: Isklar ad account.(Brief article)
November 29, 2007

Five seeks agency to refresh on-air identity after exit of director.(B...
November 29, 2007

Sony Ericsson set to sponsor UEFA.
November 29, 2007

New campaign: PriceRunner.co.uk in race for Christmas presence.(Brief ...
November 29, 2007

EMAP names market head for First and Grazia titles.(Brief article)
November 29, 2007

O2 seeks mobile ad and IPTV alliances.
November 29, 2007

Creative Showcase Award: Glue wins gold for greener travel Virgin ads....
November 29, 2007

IN BRIEF: Sentanta secures exclusive rights.(Brief article)
November 29, 2007

IN BRIEF: London Underground new payment system.(Brief article)
November 29, 2007

IN BRIEF: BBC, ITV and C4 team up to launch on-line demand service.(Br...
November 29, 2007

IN BRIEF: Carling scraps sponsorship.(Brief article)
November 29, 2007

IN BRIEF: Fru Hazlitt tipped as leading candidate.(Brief article)
November 29, 2007

Cornhill goes online with first digital ad campaign.(Brief article)
November 29, 2007

Nielsen legal threat stalls BARB TV contract award.
November 29, 2007

ABTA launches green scheme for travellers on the Web.(Association of B...
November 29, 2007

IN BRIEF: Wunderman UK appointment.(Brief article)
November 29, 2007

IN BRIEF: Ossie Clark relaunches.(Brief article)
November 29, 2007

O2 seeks head for first CSR division.(Corporate social responsibility)...
November 29, 2007

Analysis: Bernard's dire digital radio warning.
November 29, 2007

IN BRIEF: Live & Breathe wins integrated brief.(Brief article)
November 29, 2007

IN BRIEF: MediaCom Scotland retains account.(Brief article)
November 29, 2007

IN BRIEF: IPA guidelines.(Brief article)
November 29, 2007

IN BRIEF: National Blood Service pitch.(Brief article)
November 29, 2007

IN BRIEF: Guardian Media Group Radio shortlist.(Brief article)
November 29, 2007

LETTER: Chase for the young doesn't end on the Web.(Letter to the edit...
November 29, 2007

LETTER: Why hyper-targeting doesn't have to be bad.(Letter to the edit...
November 29, 2007

Is Starbucks an indicator for the coming of the 'latte recession'?
November 29, 2007

GUN CRIME: Selling an anti-gun culture.
November 29, 2007

PHILIPS: Feeding consumers a line.(Royal Philips Electronics N.V.)
November 29, 2007

CORPORATE INTEGRITY: Beware the trust trap.
November 29, 2007

POINT OF PURCHASE: Dare to be different.(Survey)
November 29, 2007

Papa John's lures Pizza Hut marketer.(Brief article)
November 29, 2007

VIEWPOINT: BARB to take centre stage in the TV farce.
November 29, 2007

VISITOR ATTRACTIONS: Quest to raise interest rates.
November 29, 2007

ONLINE USABILITY: Avoiding style over substance.
November 29, 2007

Igor principle will enrich all our lives with laughter and wisdom.
November 29, 2007

ESURE: Eccentric seeks humanity.(advertisements of esure Insurance Ltd...
November 29, 2007

The great acts of pretence behind social responsibility.
November 29, 2007

Philips to merge consumer units in 'simplicity' drive.
November 22, 2007

National Express overhauls marketing for united brand.(National Expres...
November 22, 2007

VF picks commercial chief to head Wrangler UK brand.(appointment of Ja...
November 22, 2007

Analysis: Will the UK follow the US lead in the ethnic beauty market?
November 22, 2007

Wells & Young's hunts marketer for Courage lift.(Brief article)
November 22, 2007

Survey reveals travel websites misleading consumers over price.(Associ...
November 22, 2007

Ofgem's green energy guide gets a 'cautious' thumbs up.(United Kingdom...
November 22, 2007

Analysis: Coke's CSR focus: better late than never.(Coca-Cola Beverage...
November 22, 2007

IN BRIEF: Momentum to work on European golf tour.(Momentum Marketing's...
November 22, 2007

IN BRIEF: Campaign to promote shopping.(Network Rail Infrastructure Lt...
November 22, 2007

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