Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

IN BRIEF: Thomas Cook to close stores.(Brief article)
June 28, 2007

PEOPLE: Cadbury.(Trevor Bond appointed)(Brief article)
June 28, 2007

The Priory highlights mental health care.(Brief article)
June 28, 2007

Patak's backs Coat & Cook launch with new campaign.(Brief article)
June 28, 2007

Volvic Splash slump hits Danone.(Financial report)(Brief article)
June 28, 2007

ASA outlaws EA's violent game poster.
June 28, 2007

IN BRIEF: Mediaedge:cia.(Brief article)
June 28, 2007

IN BRIEF: BBH creates shocking internet ad.(Bartle Bogle Hegarty Ltd.)...
June 28, 2007

IN BRIEF: Virgin Money retains RKCR/Y&R.(contracts of Virgin Money Per...
June 28, 2007

IN BRIEF: WPP to reduce its carbon footprint.(WPP Group PLC)(Brief art...
June 28, 2007

IN BRIEF: WPP Group results.(earnings of WPP Group PLC)(Financial repo...
June 28, 2007

Threadneedle reviews its ad strategy.
June 28, 2007

BSkyB forced to put football venture on ice.(British Sky Broadcasting ...
June 28, 2007

HP uses It's Personal Again strategy for latest release.(Brief article...
June 28, 2007

IN BRIEF: Five fined #300,000.(Brief article)
June 28, 2007

Major PriceRunner push starts with logo and strapline.(PriceRunner.co....
June 28, 2007

Analysis: Branded entertainment takes centre stage.
June 28, 2007

Losealotofmoneyfast.com or try some traditional media value.
June 28, 2007

LETTER: Jaguar is anything but a luxury fashion brand.(Letter to the e...
June 28, 2007

LETTER: Olympic logo defies economic argument.(Letter to the editor)
June 28, 2007

LETTER: London needs to get behind 2012 dream.(Letter to the editor)
June 28, 2007

The insurance giant that's saddled with a major problem.(Direct Line)
June 28, 2007

INTERACTIVE: Reaching those that can call tune on nation's listening.(...
June 28, 2007

INTERACTIVE: CAMPAIGN OF THE MONTH - Volkswagen.
June 28, 2007

INTERACTIVE: Online brands need their own ethical guidelines.
June 28, 2007

INTERACTIVE: Code must reflect sophistication of online media.
June 28, 2007

Asda's Rick Bendel takes on 'consumer champion' role.(Rick Bendel)(Bri...
June 28, 2007

S&N UK marketing chief set to take group reins.(Tim Seager promoted at...
June 28, 2007

Coke goes green with lightweight containers.(Brief article)
June 28, 2007

Rolls-Royce picks marketing director.(Paul Ferraiolo promoted at Rolls...
June 28, 2007

K-Swiss races in with sprintwear.(Brief article)
June 28, 2007

Government asks agencies to pitch for diploma brief.(Department for Ed...
June 28, 2007

New campaign: Origami animals for Whiskas.(contracts of TBWA/London)(B...
June 28, 2007

RKCR/Y&R breakaway in search for partners.(Brief article)
June 28, 2007

Publicis chief to chair Research International.(Paul Edwards appointed...
June 28, 2007

Analysis: Weighing the price of Cannes.
June 28, 2007

EMAP in multi-million pound bid to move flagship title upmarket.(Emap ...
June 28, 2007

IN BRIEF: Sony Ericsson may pull Wimbledon funding.(Brief article)
June 28, 2007

IN BRIEF: Chrysalis sells radio division.(mergers of Chrysalis Group P...
June 28, 2007

Axe falls on Manhunt 2 marketers.(Take-Two Interactive Software Inc.)(...
June 28, 2007

Starcom loses head to start-up.(Village Green formation)(Brief article...
June 28, 2007

New website part of CNN's 'good Web citizen' plan.(Cable News Network)...
June 28, 2007

LETTER: Make hi-tech business tools work for you.(Letter to the editor...
June 28, 2007

LETTER: Customer magazines capture new mood.(Letter to the editor)
June 28, 2007

LETTER: CAM graduates make most of our diploma.(Letter to the editor)
June 28, 2007

ADVERTISING ASSOCIATION: Freedom fighters' first salvo.
June 28, 2007

INTERACTIVE SEARCH DATA.(usage of sports websites)(Brief article)
June 28, 2007

EMPLOYEE MOTIVATION: All the fun of the share.
June 28, 2007

CHILDREN AND ADVERTISING: Childish endeavours.(Survey)
June 28, 2007

Eon slates marketing team over its poor performance.
June 28, 2007

Heineken global marketer quits over dispute with ceo.(Peter van Campen...
June 28, 2007

Co-op Finance scraps CIS label to align with the master brand.(Commonw...
June 28, 2007

IN BRIEF: Gap could close stores.(Brief article)
June 28, 2007

IN BRIEF: Saga merges with AA.(American Airlines Inc.)(Brief article)
June 28, 2007

IN BRIEF: BT launches credit card.(British Telecommunications PLC)(Bri...
June 28, 2007

PEOPLE: Mirror Group Newspapers.(Paul Hackwell leaves Mirror Group PLC...
June 28, 2007

PEOPLE: William Hill.(David Harding appointed at William Hill PLC)(Bri...
June 28, 2007

Head of ISBA to call for responsible advertising.(Incorporated Society...
June 28, 2007

Carlsberg brings in Polish pilsner brand on draught.(Okocim)(Brief art...
June 28, 2007

Analysis: Egg on the face for financial ads.
June 28, 2007

Analysis: The pros and cons of O2's entertainment complex.
June 28, 2007

IN BRIEF: Palmer Hargreaves Wallis Tomlinson appointed by Daimler.(Dai...
June 28, 2007

PEOPLE: Ipsos Media.(Andrew Green appointed)(Brief article)
June 28, 2007

Ex-easyJet boss at Children's Mutual.(Tony Anderson appointed)(Brief a...
June 28, 2007

IN BRIEF: IBM to launch digital poster campaign.(International Busines...
June 28, 2007

IN BRIEF: Oink! in advanced stages of going public.(Brief article)
June 28, 2007

VIEWPOINT: Murdoch's move will give Pearson jitters.(Rupert Murdoch)(N...
June 28, 2007

BACK TO THE FUTURE: Return of the entrepreneurs.(Yahoo!'s new chief ex...
June 28, 2007

INTERACTIVE: Converged radio and internet models open to suggestions.
June 28, 2007

PRETTY POLLY: This brand's got legs.(Pretty Polly Ltd. contracts with ...
June 28, 2007

CUSTOMER PUBLISHING: Together between the covers.
June 28, 2007

LIVE EVENTS: We're sticklers for sustainability.(corporate social resp...
June 28, 2007

Look, don't make us angry... you wouldn't like us when we're angry.(Ap...
June 28, 2007

IN BRIEF: Green full plant outside Hull.(joint ventures of Associated ...
June 28, 2007

Online boom responsible for growing UK ad spend.(Brief article)
June 28, 2007

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