Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

INTERACTIVE: Travel sites take hi-tech marketing tools on board.
November 30, 2006

AOL: Looking to the future.
November 30, 2006

ADVERTISING IN SCHOOLS: Secondary importance.
November 30, 2006

Jaguar to replace ailing S-Type with upmarket XF sports saloon.(Jaguar...
November 30, 2006

Stelios admits EasyJet has been outflanked by Ryanair.(Stelios Haji-Io...
November 30, 2006

HSBC launches 'drive-thru' banks in network revamp.(Hongkong and Shang...
November 30, 2006

Coca-Cola in early stages of green tea variant launch.(Coca-Cola Co.)(...
November 30, 2006

ABTA chief says travel industry must improve or risk legal curbs.(Asso...
November 30, 2006

3 marketers likely to be hit in round of redundancies.(Brief article)
November 30, 2006

Ex-Cadillac boss hits out at US 'arrogance'.(Cadillac and Corvette)(Ma...
November 30, 2006

Agency calls for alcohol ad ban before watershed.(Alcohol Concern)(Bri...
November 30, 2006

IN BRIEF: Nationwide to drop offering same mortgage deal.(Nationwide B...
November 30, 2006

IN BRIEF: Brent Hoberman invests in WAYN.(Brent Hoberman)(Brief articl...
November 30, 2006

IN BRIEF: Kelda results.(Brief article)
November 30, 2006

IN BRIEF: Unilever creating 80 roles.(Unilever U.K. Central Resources ...
November 30, 2006

IN BRIEF: Scottish Power agrees takeover.(Brief article)
November 30, 2006

MICHAEL GRADE: A nose for broadcasting - but not for business?(Michael...
November 30, 2006

MICHAEL GRADE: Who will make the grade in ITV's top tier?(Michael Grad...
November 30, 2006

IN BRIEF: ITV ad revenue forecast.(ITV PLC)(Brief article)
November 30, 2006

IN BRIEF: Grade appointment will not affect CRR immediately.(Micheal G...
November 30, 2006

IN BRIEF: Richard Branson looks forward to meeting Michael Grade.(Rich...
November 30, 2006

IN BRIEF: Grade at best for broadcasting freedom.(Michael Grade)(Brief...
November 30, 2006

IN BRIEF: Grade's worst programming decision.(Michael Grade)(Brief art...
November 30, 2006

Analysis: US car icons struggle to cross Atlantic.(United States)
November 30, 2006

'Modern English beer' aims to get drinkers away from supermarkets.(And...
November 30, 2006

Honda sticks up for drivers of CR-V 4x4.(Brief article)
November 30, 2006

Student sports event seeks sponsorship.(British Universities Sports As...
November 30, 2006

A-grade drama as ITV raids the Beeb to find a new boss.(ITV PLC)
November 30, 2006

IN BRIEF: Delaney Lund Knox Warren & Partners win account.(Brief artic...
November 30, 2006

IN BRIEF: GCap Media results.(GCap Media PLC)(Brief article)
November 30, 2006

WCRS snatches #75m Sky account from WPP's grasp.(WCRS Group PLC)(Briti...
November 30, 2006

WCRS face fight for Prudential account.(WCRS Group PLC)(Brief article)
November 30, 2006

HBOS hands Arc #2m roster place.(Arc Worldwide)(Brief article)
November 30, 2006

Sol appoints Leithal Thinking to brand task.(Brief article)
November 30, 2006

CoE appoints Propaganda for 'Back to Church' push.(Church of England)(...
November 30, 2006

Defra seeks agency for #5m climate change push.(Department for Environ...
November 30, 2006

Carat wins #2m DVLA media brief.(Driver and Vehicle Licensing Agency)(...
November 30, 2006

Oink! boosts Fantasy Stock Exchange brand.(Brief article)
November 30, 2006

Dot-com bubble victim set for 2006 relaunch.(Brief article)
November 30, 2006

Analysis: Setanta puts itself on the satellite map.(Setanta Sports)
November 30, 2006

LETTER: Lottery story does not give whole picture.(Letter to the edito...
November 30, 2006

LETTER: Bid to ambush rugby is doomed to failure.(Letter to the editor...
November 30, 2006

LEADER: A safe pair of hands, or a dash for cash?
November 30, 2006

MARKETING - JAMES DYSON: Pot calling the kettle black.(James Dyson)
November 30, 2006

ALCOHOL: Everything in moderation.(Alcohol Concern)(DrinkAware Trust)
November 30, 2006

INTERACTIVE: Campaign of the month: Energy Saving Trust.(Brief article...
November 30, 2006

INTERACTIVE: Yahoo! torn between Wall Street pressure and peanut butte...
November 30, 2006

INTERACTIVE: Social network sites eye up a move to mobile platforms.(P...
November 30, 2006

INTERACTIVE: Ministry has mobile first.(Ministry of Sound Holdings Ltd...
November 30, 2006

INTERACTIVE: In-game ad netword to target casual players.(MochiAds)(Br...
November 30, 2006

INTERACTIVE: Getting the measure of the digital future.(Atlas Solution...
November 30, 2006

INTERACTIVE: The high street still rules in the e-banking arena.(Money...
November 30, 2006

Methodology: BrandIndex Measures.(YouGov)(Brief article)
November 30, 2006

COMMENT: A tale of three retailers.(Sir Philip Green)
November 30, 2006

IN BRIEF: ITV viewing share.(ITV Network Ltd. ITV1)(Brief article)
November 30, 2006

Petition to PM seeks rule on 'free' claims.(Prime Minister)(Philip Hal...
November 30, 2006

Analysis: Unilever speeds up the innovation process.(Unilever Group)
November 30, 2006

IN BRIEF: BT Vision to launch next Monday.(Brief article)
November 30, 2006

Travel site plants tree for every booking.(Luxury Explorer)(Brief arti...
November 30, 2006

Hamley's to sell in-store sleepovers.(Hamleys PLC)(Brief article)
November 30, 2006

New campaign: The O2.(AEG Europe)(Think Farm)(Brief article)
November 30, 2006

DHL chief takes on Postcomm licensing role.(DHL Global Mail UK)(Brief ...
November 30, 2006

IN BRIEF: Kitcatt Nohr wins NU account.(Kitcatt Nohr Alexander Shaw)(N...
November 30, 2006

IN BRIEF: Universal McCann reappointed.(Brief article)
November 30, 2006

IN BRIEF: Onken yoghurt account.(Onken Dairy UK Ltd.)(Brief article)
November 30, 2006

MARKET RESEARCH: Put technology to the test.
November 30, 2006

CORPORATE ENTERTAINMENT: Building blocks of entertaining.(Column)
November 30, 2006

Minister for paper bags set to unleash the ready-meal police.(Ben Brad...
November 30, 2006

IN BRIEF: Shortlist for Havas.(Saatchi & Saatchi to promote the 2008 B...
November 23, 2006

Network Rail starts pitch for rebranding business.(Brief article)
November 23, 2006

DDB threat to Euro over LG phone brief.(DDB New Zealand gets LG Mobile...
November 23, 2006

Setanta appoints Momentum to handle Premiership task.(Brief article)
November 23, 2006

CMW North takes on first Silentnight CRM drive.(Clark McKay and Walpol...
November 23, 2006

MCBD plans #1m JCB ad campaign.(Miles Calcraft Briginshaw Duffy)(Brief...
November 23, 2006

Analysis: Ogilvy gets ready for its comeback.
November 23, 2006

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