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Marketing Week
Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.
Total result: 184 articles |
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IN BRIEF: Rightmove account.(Brief article)
July 27, 2006
IN BRIEF: FilmFour audience.(free-to-air channel )(Brief article)
July 27, 2006
IN BRIEF: NTL/Virgin offer.(NTL/Virgin )(Brief article)
July 27, 2006
IN BRIEF: Nintendo profits.(Brief article)
July 27, 2006
Clampdown plans for roadside ads.(Department for Communities and Local...
July 27, 2006
NI chief moots national freesheet on back of London title.(News Intern...
July 27, 2006
The7Stars picks up #5m online gambling brief.(Mansion)(7Stars)(Brief a...
July 27, 2006
Channel 4 signs Nintendo to sponsor DIY viewer comedy.(Do it yourself ...
July 27, 2006
Analysis: Why Bacardi is swimming upstream.
July 27, 2006
Survey reveals that viewers are turned off by high definition TV.(high...
July 27, 2006
Sony PlayStation rolls out wi-fi Spot trials in the UK.(Sony PlayStati...
July 27, 2006
IN BRIEF: Virgin Money launches viral campaign.(Don't Over Extend Your...
July 27, 2006
IN BRIEF: V and A appoints Code.(Victoria and Albert Museum)(Leonardo ...
July 27, 2006
Engine buys search specialist.(The Engine Group)(Eyefall search engine...
July 27, 2006
Lycos to offer brand deals.(Brief article)
July 27, 2006
Heavy.com sets sights on Europe.(Brief article)
July 27, 2006
INTERNET GAMBLING: It's an ill wind.
July 27, 2006
Broadcast deregulation could see gambling ad spend reach #350m.(Gambli...
July 27, 2006
T-Mobile snubs fixed line broadband move.(Brief article)
July 27, 2006
Supermarket chain axes most of Tango/7UP range.(Brief article)
July 27, 2006
G-Star kicks off global push with Covent Garden opening.(G-Star)(Brief...
July 27, 2006
Poley steps up to become Portman chief executive.(appointment of David...
July 27, 2006
Food Advertising Unit head leaves.(Advertising Association's Food Adve...
July 27, 2006
Domino's forecasts #20m e-commerce sales for 2006.(Brief article)
July 27, 2006
IN BRIEF: Aquascutum chooses face of the brand.(Brief article)
July 27, 2006
IN BRIEF: EDF Energy prices.(Brief article)
July 27, 2006
IN BRIEF: Boots plans.(Brief article)
July 27, 2006
IN BRIEF: Vodafone reappointment.(appointment of Arun Sarin )(Brief ar...
July 27, 2006
PEOPLE: IPC Connect.(appointment of Tammi Iley )(Brief article)
July 27, 2006
PEOPLE: Vodafone.(appointment of Bill Morrow)(Brief article)
July 27, 2006
Cahoot agency move casts doubts over brand's future.(Brief article)
July 27, 2006
Hamleys appoints ex-Sears marketer.(appointment of Stella Hartley )(Br...
July 27, 2006
CHARITIES - SELF-REGULATION: A question of trust.
July 27, 2006
LETTER: Audio visual advertising the most effective.(Letter to the edi...
July 27, 2006
LETTER: Embrace change - and new technologies.(Letter to the editor)
July 27, 2006
LETTER: Media neutrality, not media vacuity.(Letter to the editor)
July 27, 2006
LETTER: Pitch bureaucracy stifles creativity.(Letter to the editor)
July 27, 2006
LETTER: Reverse auctions waste time and cash.(Letter to the editor)
July 27, 2006
LETTER: Esso defends its partnering record.(Letter to the editor)
July 27, 2006
AMERICA: Long-tailed niche market of the future where less is more.
July 27, 2006
INTERACTIVE: Return of the free access conundrum.
July 27, 2006
INTERACTIVE: CAMPAIGN OF THE MONTH - VODAFONE.(IAB Creative Showcase)(...
July 27, 2006
INTERACTIVE: Lycos to launch legal online music file sharing.
July 27, 2006
INTERACTIVE: In-game ad firms prepare war chests.
July 27, 2006
INTERACTIVE: Digital outdoor predicts a climb.
July 27, 2006
INTERACTIVE: Grabbing a slice of the download cake.
July 27, 2006
INTERACTIVE: Google muscles into TV market with video ads.(click-to-vi...
July 27, 2006
INTERACTIVE - VIEWPOINT: Interactive TV benefits viewer and advertiser...
July 27, 2006
INTERACTIVE: The Web is a winner for holiday hunters.(Lastminute.com)(...
July 27, 2006
ASDA: Extending its shelf-life.
July 27, 2006
DIRECT MARKETING: Pushing the envelope.
July 27, 2006
Cook Islands unveils new brand campaign.(Cook Islands Tourism Corporat...
July 27, 2006
118 118 Hands marketing to innovations boss.(Brief article)
July 27, 2006
Shoe brand Vans picks UK supremo.(appointment of Nick Street )(Brief a...
July 27, 2006
ASA says Pot Noodle 'Welsh' ad not racist.(Advertising Standards Autho...
July 27, 2006
Consumer complaints about Barclays Bank TV ad.(Brief article)
July 27, 2006
Analysis: Right car, wrong target for Vauxhall?
July 27, 2006
DDB WWAV scoops #15m loyalty, marketing task for Star Alliance.(Brief ...
July 27, 2006
Accantia picks Woo for Lil-lets business.(Brief article)
July 27, 2006
DMA ejects two over code of practice compliance.(Brief article)
July 27, 2006
IN BRIEF: New anti-ageing skin-care range.(23red brand communications ...
July 27, 2006
IN BRIEF: Campaign for Subaru.(Subaru)(Brief article)
July 27, 2006
IN BRIEF: Ikea marketing strategy.(Brief article)
July 27, 2006
IN BRIEF: Omnicom profit.(Brief article)
July 27, 2006
Woolworths calls pitch for Ladybird business at BBH.(Ladybird Value )(...
July 27, 2006
Blu-ray disc group seeks UK agency.(High Definitions)(Brief article)
July 27, 2006
Sun-Maid gets health check from Golley Slater.(Brief article)
July 27, 2006
Analysis: McDonald's moves closer to US-inspired roster strategy.
July 27, 2006
MEDIA: Face-to-face surveys are challenged by the internet.(National R...
July 27, 2006
LETTER: Charities that went interactive long ago.(Letter to the editor...
July 27, 2006
LETTER: Mobile musn't go the same way as spam.(Letter to the editor)
July 27, 2006
VIEWPOINT: Broadband? The real action is in gambling.
July 27, 2006
INTERACTIVE: Straw hits out at 'Web activists'.(Jack Straw)(Brief arti...
July 27, 2006
INTERACTIVE - VIEWPOINT: New ways of shaping brand perception.
July 27, 2006
Union rolls out obesity outdoor campaign.(National Obesity Forum )(Bri...
July 27, 2006
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