Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

Classic FM signs #1m sponsorship deal with AirMiles.(Simon Bates break...
April 27, 2006

Hasbro launches FIFA World Cup game online.(2006 Monopoly board game)(...
April 27, 2006

Hertz seeks agency for online push.(introduce online booking)(Brief ar...
April 27, 2006

Boost for ISPs as use of broadband grows.(Internet Services Providers)...
April 27, 2006

IN BRIEF: Wrigley partners Yahoo! To create new music service.(interna...
April 27, 2006

IN BRIEF: Sennheiser to launch first online activity.(headphones)(Brie...
April 27, 2006

IN BRIEF: Support to tackle child abuse online.(Child Exploitation and...
April 27, 2006

IN BRIEF: IPT appointed.(E-mail marketing)(ASOS.com)(Brief article)
April 27, 2006

LETTER: Own goal plays into the enemy's hands.(Letter to the editor)
April 27, 2006

MOTIVATION: Money isn't everything.(incentives )
April 27, 2006

A case of doh! for the brains behind the kingsmill creative.(advertisi...
April 27, 2006

Andrew Harrison drafted in as Boots category marketing chief.(Brief ar...
April 27, 2006

ASA fails to take any action against four most criticised ads.(Adverti...
April 27, 2006

7UP rebrands as '100% natural' in the US to boost health image.(Cadbur...
April 27, 2006

New Packaging: Buxton.(design and construction of bottles)(Brief artic...
April 27, 2006

IN BRIEF: 2006 Marketing Week Effectiveness Awards.
April 27, 2006

IN BRIEF: DCMS in talks with the Gambling Commission.(Department for C...
April 27, 2006

IN BRIEF: Tesco profit.(sales and earnings of tesco)(Brief article)
April 27, 2006

IN BRIEF: Orange continue running animal advertising.(Brief article)
April 27, 2006

PEOPLE: Ferrari.(Christopher Gent appointed)(Brief article)
April 27, 2006

PEOPLE: Emap.(Nadine Callan appointed)(Brief article)
April 27, 2006

PEOPLE: Superdrug.(restructuring of drug stores)(Brief article)
April 27, 2006

PEOPLE: HJ Heinz UK and Ireland.(Jane Miller resigns)(Brief article)
April 27, 2006

PEOPLE: Ofcom.(Robert Ditcham appointed)(Brief article)
April 27, 2006

Former SABMiller director takes bakeries role at RHM.(appointments of ...
April 27, 2006

Barclays Premier Banking chief makes the switch to insurance.(new join...
April 27, 2006

Npower to give orbs a major push.(companys marketing activity both off...
April 27, 2006

Nokia to release next-generation gaming platform.(product introduction...
April 27, 2006

Colgate plans 'receding gums' toothpaste launch.(product introduction ...
April 27, 2006

Analysis: Digital arena could take shine off ASA's successes.(Advertis...
April 27, 2006

Music bid for ethnic votes.(aims to get ethnic minorities to vote)(Bri...
April 27, 2006

Electric to run Ritz centenary campaign.(contracts)(Brief article)
April 27, 2006

UK agencies must adapt 'or lose out to foreign firms'.(united kingdom)...
April 27, 2006

Abbey hunts for credit card launch agency.(service introduction)(Brief...
April 27, 2006

VCCP scoops #10m global Qatar finance zone account.(Vallance Carruther...
April 27, 2006

Analysis: Good for Creston. Good for Tullo Marshall Warren?(mergers of...
April 27, 2006

IN BRIEF: Flybe deal.(three-year deal to sponsor Coca-Cola championshi...
April 27, 2006

IN BRIEF: Toyota to sponsor spin-off Prison Break.(finance for media p...
April 27, 2006

IN BRIEF: Kinetic wins media account.(contracts)(Brief article)
April 27, 2006

IN BRIEF: Lite edition to close.(service discontinuation)(Brief articl...
April 27, 2006

IN BRIEF: M2M wins media account.(M2M contracts)(Brief article)
April 27, 2006

LETTER: Successful brands talk with the people.(Letter to the editor)
April 27, 2006

VIEWPOINT: Net transparency not quite a straight deal.(internet market...
April 27, 2006

AQUASCUTUM: Getting in with the in-crowd.(clothing company)
April 27, 2006

UTILITIES - ONLINE SERVICES: Switching the power base.(electric and ga...
April 27, 2006

AMERICA: Flat sales spur cosmetic brands to try on new routes to marke...
April 27, 2006

BENCHMARK - LEGO: Far from child's play.(toy industry)
April 27, 2006

BENCHMARK - LEGO: Facts and Figures.(toy company)(Chronology)(Brief ar...
April 27, 2006

Nivea hires consumers for Sunkissed marketing plan.(word of mouth mark...
April 27, 2006

Whitbread reshuffles its key management.(John Derkach replaces Mark Ph...
April 27, 2006

Analysis: 'Fairer' lottery takes a gamble on the high street.(Chariot ...
April 27, 2006

New Campaign: Vimto.(national television campaign)(Brief article)
April 27, 2006

Beleaguered agency United London loses managing director McGrath.(depa...
April 27, 2006

New Campaign: John West Tuna.(product introduction )(Brief article)
April 27, 2006

Sales guru Twittey plans agency launch with Arc boss.(buildings and fa...
April 27, 2006

IN BRIEF: Aquascutum seek agency.(new appointments of Kim Winser)(Brie...
April 27, 2006

IN BRIEF: Asda consolidates in-store marketing business.(sales and ear...
April 27, 2006

IN BRIEF: Enjoy England advertising brief.(contracts)(Brief article)
April 27, 2006

IN BRIEF: Haygarth appointed.(contracts)(Brief article)
April 27, 2006

Evening Standard battles for readers with revamp No2.(newspaper circul...
April 27, 2006

Saturday Telegraph tempts women with a Sunday read.(Telegraph women's ...
April 27, 2006

Analysis: Channel 4: Act now or be locked out of multimedia.(video-on-...
April 27, 2006

BBC fears 'loss of a generation' as it outlines plans for the future.(...
April 27, 2006

X Factor extends branded products to kids.(toiletries and cosmetics)(B...
April 27, 2006

LETTER: Headline fares give GNER a safe berth.(Letter to the editor)
April 27, 2006

LETTER: E-mail marketing a worthy channel to explore.(Letter to the ed...
April 27, 2006

Pioneer to sponsor BAFTAs after move to ITV.(contracts)(Brief article)
April 27, 2006

T-Mobile plans World Cup loyalty drive.(product introduction)(Brief ar...
April 27, 2006

C4 plans new programmes for video-on-demand service.(Channel Four Tele...
April 27, 2006

IN BRIEF: Starcom wins media account.(contracts)(Brief article)
April 27, 2006

Miles Calcraft lands #3m uSwitch.com business.(contracts)(Brief articl...
April 27, 2006

IN BRIEF: Easyjet advertising account.(contracts)(Brief article)
April 27, 2006

IN BRIEF: BBH launches ZAG.(Bartle Bogle Hegarty)(Brief article)
April 27, 2006

DfT entente may cut COI role to 'centralised negotiator'.(Department f...
April 27, 2006

ASA takes Indesit to task over cooker ad.(Advertising Standards Author...
April 27, 2006

Page 1|2|3|4|5