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Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

Total result: 327 articles

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LETTER: Short term attitudes undermine in-store.(Letter to the Editor)
February 23, 2006

LETTER: Food industry needs a handle on labelling.(Letter to the Edito...
February 23, 2006

LETTER: It's unfair to compare Cescau to Wilhelm II.(Letter to the Edi...
February 23, 2006

LETTER: This is the dawning of the age of 3G phones.(Letter to the Edi...
February 23, 2006

LETTER: Learn to expect the unexpected from research.(Letter to the Ed...
February 23, 2006

VIEWPOINT: A label does not an ethical angel make.(surveys on consumer...
February 23, 2006

INDIA: Cracking open the jewel.(economic conditions)
February 23, 2006

FINANCIAL SERVICES - ETHICAL PRODUCTS: Investing with the heart.(ethic...
February 23, 2006

MEDIA: Publishers won't sit on the fence over c4's homes extension pla...
February 23, 2006

MARKETING: The online retail revolution - all in the shopper's mind.(o...
February 23, 2006

BENCHMARK - WEETABIX: Facts and Figures.(market share in cereal market...
February 23, 2006

CREATIVE MEDIA: New world of creative opportunity for print advertiser...
February 23, 2006

VOUCHERS: Helping them help themselves.(target marketing)
February 23, 2006

Tobacco vote leaves soldiers of freedom facing their waterloo.(smoking...
February 23, 2006

MAGAZINE ABCs: Beyond the familiar lines.(periodicals)
February 23, 2006

FILED MARKETING: Inspiring the ambassadors.(direct marketing)
February 23, 2006

SMOKING BAN: What next for smoke-free pubs?(smoking bans)
February 23, 2006

BENCHMARK - WEETABIX: Increasing the crop.(advertising influences)
February 23, 2006

Analysis: Food industry on collision course with FSA.(Food Standards A...
February 23, 2006

Bold extension to take on mites.(Procter and Gamble Ltd.)(Brief Articl...
February 23, 2006

Sharp seeks marketing director.(Brief Article)
February 23, 2006

Grey nets #50m Morgan Stanley.(Brief Article)
February 23, 2006

Publicis tipped to win accounts for former Golden Wonder brands.(Brief...
February 23, 2006

Sainsbury's Bank set to drop 'Fresh Banking' line.(ESP)(Brief Article)
February 23, 2006

IN BRIEF: Mobile Media appointed.(Greater London Authority )(Brief Art...
February 23, 2006

IN BRIEF: St Luke Swedish office closes doors.(Brief Article)
February 23, 2006

IN BRIEF: Loewy appointed.(Rugby Store)(Brief Article)
February 23, 2006

IN BRIEF: Spirit Advertising appointed.(Paper Round)(Brief Article)
February 23, 2006

IN BRIEF: The Shop appointed.(Brief Article)
February 23, 2006

IN BRIEF: Tropicana sponsors LTA British Tour.(Lawn Tennis Association...
February 23, 2006

IN BRIEF: Carlsberg announcement.(Brief Article)
February 23, 2006

IN BRIEF: Flextech channel.(Brief Article)
February 23, 2006

IN BRIEF: EDF Energy ads.(Brief Article)
February 23, 2006

Fox International hunts for an agency to revamp FX channel.(Brief Arti...
February 23, 2006

New Campaign: Powergen.(Brief Article)
February 23, 2006

Ex-WPP digital chief to head streaming video company.(Vividas )(Brief ...
February 23, 2006

Jaguar axes UK marketing chief role in restructure.(Gary Langridge )(B...
February 23, 2006

Guinness unveils 'perfect pint' to reverse poor sales.(Brief Article)
February 23, 2006

Marketing director joins the board at Carlsberg UK.(Darran Britton )(B...
February 23, 2006

Pizza Hut promotes head of marketing to the board.(Simon Wallis)(Brief...
February 23, 2006

IN BRIEF: BT rolling out Identity Protection.(Brief Article)
February 23, 2006

PEOPLE: Draft London.(appointed Ian Cruickshank )(Brief Article)
February 23, 2006

PEOPLE: Rise Communications.(appointed Rachel O'Sullivan as managing d...
February 23, 2006

PEOPLE: Jamster.(appointed Tobias Brinkhorst as director of marketing)...
February 23, 2006

PEOPLE: Reckitt Benckiser.(promoted Jeroen Mustert to general manager)...
February 23, 2006

PEOPLE: Marlow Foods.(marketing director Guy Longworth resigns)(Brief ...
February 23, 2006

Vittel and C4 sign deal for The Games.(Channel 4)(Brief Article)
February 23, 2006

Rice supplier Veetee to market own brand.(The Clinton Partnership )(Br...
February 23, 2006

JAKKS signs Rocky global licensing deal.(Brief Article)
February 23, 2006

Avis Europe marketing teams face redundancy.(Brief Article)
February 23, 2006

Tesco bargain range squeezes discounters.(Brief Article)
February 23, 2006

Disaronno ad slammed for sexual slant.(Brief Article)
February 23, 2006

ASA slams Activision.(Advertising Standards Authority )(Brief Article)
February 23, 2006

French Connection's ad campaign complaints.(Brief Article)
February 23, 2006

Robinsons squash range to be launched in Scandinavia.(Britvic Soft Dri...
February 23, 2006

New M&S suit will stay in shape after washing.(Marks and Spencer PLC a...
February 23, 2006

O2 to sponsor Wireless Festival in Hyde Park for second year running.(...
February 23, 2006

Y&R tipped to win #34m Hitachi Digital business.(Hitachi Digital Media...
February 23, 2006

New Campaign: Toyota RAV4.(Brief Article)
February 23, 2006

Radio industry denies RAB chief 'favourite to run body'.(rejecting Dou...
February 23, 2006

Technology brands sign up for new shopping auction channel.(iBuy Uniqu...
February 23, 2006

UK search agency in Google ban mystery.(Bigmouth Media)(Brief Article)
February 23, 2006

Mills denies lack of funding for athletes will damage Games.(Sir Keith...
February 23, 2006

Study shows luxury brands warming to e-commerce.(BLM market research o...
February 23, 2006

'Marketers must adapt to consumer-controlled media'.(OgilvyOne study o...
February 23, 2006

Board game gets mobile makeover.(Glu Mobile along with Interactive Rig...
February 23, 2006

Four in ten women's weekly readers 'buy no other title'.(Dunnhumby res...
February 23, 2006

Analysis: Radio industry streamlines trade bodies.(Radio Advertising B...
February 23, 2006

BAA 'sandwich board' deal nets Motorola as first client.(Adwalker PLC)...
February 23, 2006

Barcelona rejects betting site for shirt sponsorship.(FC Barcelona sig...
February 23, 2006

IN BRIEF: Manchester Airports looking to outsource advertising.(Brief ...
February 23, 2006

IN BRIEF: Hasbro hands Activision global licence.(Brief Article)
February 23, 2006

Analysis: Is creative drive enough to keep W&K ahead?(Wieden and Kenne...
February 23, 2006

Meadowhall to retain Poulters for new approach.(Brief Article)
February 23, 2006

BMB takes #7m Carling from Leith Agency.(Beattie McGuinness Bungay)(Br...
February 23, 2006

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