Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

Letter: Brands are the driving force of the car industry.(Letter to th...
December 16, 2004

Letter: Barwick's 'down and dirty' past.(Letter to the Editor)
December 16, 2004

Letter: Embrace your nurturing side.(Letter to the Editor)
December 16, 2004

Giving up the day job: The Delivery Man.(Brief Article)
December 16, 2004

Can a Lite snack save the Standard?(newspaper publishing)
December 16, 2004

Bradford & Bingley in radical overhaul.(Brief Article)
December 16, 2004

Cadbury chief to head Intercontinental Hotels.(appointment of Andrew C...
December 16, 2004

Wilkinson Sword readies M3 Power rival.(Brief Article)
December 16, 2004

Ford Europe boss takes global role.(Ford of Europe Inc., Murat Yalman ...
December 16, 2004

Enterprise IG appoints UK brand engagement head.(Craig Fabian )(Brief ...
December 16, 2004

Ferrero to launch 'indulgent biscuit' Giotto with marketing campaign.(...
December 16, 2004

Air Miles chief quits in reshuffle.(AIR MILES Travel Promotions Ltd., ...
December 16, 2004

Ian Livingston appointed.(BT Group PLC)(Brief Article)
December 16, 2004

Barclays review.(advertising)(Brief Article)
December 16, 2004

David Noyes appointed.(British Airways PLC)(Brief Article)
December 16, 2004

Snack Ventures Europe news.
December 16, 2004

Price of first-class stamp increase.(Brief Article)
December 16, 2004

Motorola reorganising business.(Motorola Inc. Cellular Infrastructure ...
December 16, 2004

Mulberry profit.(Brief Article)
December 16, 2004

Still Ice launch.(Dillon's)(Brief Article)
December 16, 2004

Tommy Hilfiger acquires Karl Lagerfeld trademarks.(Karl Lagerfeld Wome...
December 16, 2004

Alberto Culver launch.(hair styling products)(Brief Article)
December 16, 2004

Campaign for the Wales Tourist Board (WTB).(Wieden and Kennedy Inc.)(B...
December 16, 2004

Joshua takes Masterfoods #3m pet care.(Joshua Agency PLC, Mars UK Ltd....
December 16, 2004

Burkitt DDB picks up building society task.(Principality Building Soci...
December 16, 2004

The Union appointed.(Scottish Executive)(Brief Article)
December 16, 2004

Premier Foods review.(advertising contracts)(Brief Article)
December 16, 2004

Mortimer Whittaker O'Sullivan campaign.(Ryvita Co. contracts)(Brief Ar...
December 16, 2004

Pravda win.(Brief Article)
December 16, 2004

Xfm seeking agency.(Capital Radio PLC, advertising contracts)(Brief Ar...
December 16, 2004

Leith win.(Leith Advertising Agency, Capital Radio PLC advertising con...
December 16, 2004

DFGW win.(The Kerrygold Company Ltd., advertising contract)(Brief Arti...
December 16, 2004

Agency Assessments appointed.(Jaguar PLC, Rainey Kelly Campbell Roalfe...
December 16, 2004

PepsiCo advertising.(Brief Article)
December 16, 2004

A&L hands Carat #7.5m press buying and planning.(Alliance & Leicester ...
December 16, 2004

ABN AMRO reviews global account.(ABN AMRO Bank N.V. (Amsterdam, Nether...
December 16, 2004

Gizmondo in bid to steal march on Sony.(Brief Article)
December 16, 2004

O2 in #20m assault on music events.(Brief Article)
December 16, 2004

Diageo strikes F1 deal with McLaren.(formula one)(Brief Article)
December 16, 2004

GMG reviews its #3m regional radio account.(Guardian Media Group PLC, ...
December 16, 2004

Marc Beeney to join IPC tx.(IPC Magazines Ltd.)(Brief Article)
December 16, 2004

Gillette sponsors issue of the Daily Mirror.(Brief Article)
December 16, 2004

Sky Sports sponsoring broadsheet supplement.(British Sky Broadcasting ...
December 16, 2004

Homechoice launching download music service.(Brief Article)
December 16, 2004

Standard Lite newspaper.(Associated Newspapers Holdings PLC, product i...
December 16, 2004

Egmont Magazines to launch The Incredibles Magazine.(Brief Article)
December 16, 2004

BBC viewing figures.(British Broadcasting Corp.)(Brief Article)
December 16, 2004

TalkTalk to sponsor Celebrity Big Brother.(Channel Four Television Com...
December 16, 2004

Ofcom Digital Television Update.(Brief Article)
December 16, 2004

Air Wick plans interactive Zip TV campaign.(Reckitt Benckiser PLC)(Bri...
December 16, 2004

Microsoft unveils toolbar with PC search facility.
December 16, 2004

Virgin Radio launches branded bar.(Brief Article)
December 16, 2004

Ask Jeeves free service.(Brief Article)
December 16, 2004

Pricerunner.co.uk research.(18 per cent of men plan to buy Christmas g...
December 16, 2004

Underwired redesign.(Brief Article)
December 16, 2004

Orange promotion pay as you go services.(Brief Article)
December 16, 2004

Weight of expectation falls on Standard Lite.
December 16, 2004

Sponsorship will ensure that TV keeps providing bumper returns.
December 16, 2004

Battered BBC primed for further bombshell in 2005.
December 16, 2004

REVIEW OF THE YEAR: Cut down to size.
December 16, 2004

Giving up the day job.
December 16, 2004

Giving up the day job: The Author.(Brief Article)
December 16, 2004

Giving up the day job: The Smoothie Makers.(Brief Article)
December 16, 2004

Giving up the day job: The Brewer.(Brief Article)
December 16, 2004

Giving up the day job: The Sports Scientist.(Brief Article)
December 16, 2004

Giving up the day job: The Entrepreneur.(Brief Article)
December 16, 2004

Giving up the day job: The Vicar.(Brief Article)
December 16, 2004

Giving up the day job: The Marketer Turned Ad Man.(Brief Article)
December 16, 2004

Giving up the day job: The Media Man.(Brief Article)
December 16, 2004

Giving up the day job: The Spring Water Producer.(Brief Article)
December 16, 2004

Giving up the day job: The Art Collector.
December 16, 2004

STARS IN THEIR EYES.
December 16, 2004

Shrinking frontiers for the online travel world.
December 16, 2004

All rise for Approved Carol 254(b), Allaying a Danger.
December 16, 2004

Red Cross starts ad agency hunt.(advertising)(British Red Cross)(Brief...
December 16, 2004

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