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Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

Featured Marketing Week Articles
TELECOMS: Is there room for Vodafone in overcrowded youth market?, October 01, 2009

FMCG: #7.5m Kenco campaign will promote sustainability.(Brief article), October 01, 2009

SALES PROMOTION: AA research supports the use of price promotions.(Adv..., October 01, 2009

LOYALTY: #1m Airmiles campaign to celebrate 21st anniversary.(Brief ar..., October 01, 2009

FINANCIAL SERVICES: Accountancy giant BDO starts rebrand of network.(B..., October 01, 2009

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