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Marketing Week

Reports news and information about marketing, advertising, and media in the United Kingdom. Provides coverage of product launches, shifts in major brands strategies, plus account moves and media developments. Includes analysis and comment on UK industry issues, as well as pan-European marketing developments.

Featured Marketing Week Articles
LAST WORD: The Secret Marketer.(headhunters)(Viewpoint essay), October 29, 2009

POINT-OF-SALE MARKETING: Retail requires positive touch., October 29, 2009

INTERCONTINENTAL HOTELS GROUP: IHG hotel brands., October 29, 2009

Branson tosses fat into the fire as Ofcom moves to curb BSkyB.(Richard..., October 29, 2009

NEW CAMPAIGN: Notebooks have the X factor.(Samsung Company Ltd.)(Brief..., October 29, 2009

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